Marketing Specialist
Malone Workforce Solutions
Marketing Specialist
Bring your personality to the Malone team! Go-getter. Straight-talker. People person. If that sounds like you, consider joining us for our mission. At Malone, there is nothing we love more than helping people and companies connect to accomplish amazing things.
Malone is a private, award-winning company dedicated to providing staffing and recruitment needs to clients across the nation. Ranked on the SIA 2025 Top 100 List as one of the Largest Staffing Companies in the US, it is our pleasure to serve as the workforce resource and to make a positive impact on people's lives.
Malone is actively recruiting a determined and creative Marketing Specialist to join our team. As part of the Marketing team, the Marketing Specialist is responsible for overseeing Malone's promotion and advertising efforts to drive sales, recruitment marketing and build brand awareness. The marketing specialist would also be responsible for implementing and executing strategic marketing plans for the entire organization. If you are looking to join a family-owned and operated company with a great team environment, room for advancement and the opportunity to make a meaningful difference, we are hiring a Marketing Manager at our Corporate office in Louisville, KY!
Position Summary: The Marketing Specialist will support the planning, execution, and optimization of marketing initiatives across the organization. This role is responsible for developing and implementing integrated marketing campaigns, creating engaging content, coordinating digital and traditional marketing efforts, and analyzing campaign performance to strengthen brand awareness, generate leads, and support overall business growth. The ideal candidate is a creative, detail-oriented professional with strong communication skills and a data-driven approach to marketing.
Location: Louisville, KY 40229 Job Type: Full-time
The Responsibilities:
- Builds and maintains marketing database
- Develops and executes marketing and recruitment marketing plans and activities to support the company's focus areas for growth and customer satisfaction
- Create and maintain a successful brand and image that attracts customers and candidates
- Review current marketing trends and advertisements to determine the effectiveness of different styles and strategies
- Research, identify, and qualify new leads from both new and existing clients
- Ensures that all proposals, sales slicks, presentations, and general marketing materials portray our brand, producing best-in-class, and competitive marketing material
- Oversee social media strategy and implementation
- Manages relationships and activities for outside marketing vendors: Promo shop, printers, office signage
- Plans and executes all digital marketing, including SEO/SEM, email, retargeting, and display advertising campaigns
- Provides consultation and support for local branches
- Implements and leverages best tools to create, execute, and report on marketing campaigns
- Develop thought leadership pieces
- Builds and maintains marketing database
- Manages and updates brand websites
The Qualifications:
- Bachelor's degree in marketing, business, or related field
- Excellent written and verbal communication skills
- Proven experience developing marketing plans and campaigns
- Strong project management, multitasking, and decision-making skills
- Metrics-driven marketing mind with eye for creativity
- Experience with marketing automation and CRM tools
- Strong interpersonal and collaboration skills
- Passion for marketing and driven by curiosity
- Ability to promote and adapt quickly to company initiatives
- Valid driver's license
- Reliable transportation
- Background check eligibility
Perks: Full Benefits Package including health, dental, vision, and life insurance Opportunities for internal advancement Relaxed office environment with casual dress code Fun, results-driven culture Career Development Opportunities Opportunity to work with a talented and driven team to support you Paid Time Off and 11 paid company holidays Partnership with Point University, an accredited institution, to provide tuition discounts 2 Paid Days of Giving Health and Dependent Care FSA options 401K with Company Match
Management Registry, Inc. hiring decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other characteristics protected by law. Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities.
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