Knowledge & Content Specialist

Join the Future of Workspace Innovation at Haworth
Are you ready to shape the future of how people work, live, and thrive? At Haworth, we're not just creating furniture – we're revolutionizing the way the world interacts with spaces. As a global pioneer in workspace design since 1948, we've been pushing boundaries and redefining possibilities for over seven decades.

We're looking for visionaries like you to help write the next chapter of our story.

Discover more here !

Job Overview

We are currently looking for a Knowledge & Content Specialist to join our team in Holland, MI. 

As a Knowledge & Content Specialist you will:

Research and translate workplace, consumer, and industry trends into meaningful insights and content. Collaborate with cross-functional teams to develop resources and stories that support marketing, sales, and customer engagement.

Essential Functions

• Execute Marketing Initiatives: Independently execute marketing initiatives across various channels and events.
• Create and Manage Marketing Content: Research, develop, and manage engaging and informative marketing content and resources.
• Manage Project Timelines: Manage project timelines, track expenses, and ensure projects are completed on time and within budget.
• Interpret Marketing Data and Trends: Analyze marketing data, research trends and insights, and make recommendations to support marketing initiatives.
• Support Customer Segmentation and Targeting: Assist with identifying key customer groups and developing relevant, targeted marketing messages.
• Collaborate Cross-Functionally: Partner with cross-functional teams to gather insights, align priorities, and support marketing initiatives.
• Research Emerging Trends: Stay informed on emerging workplace, consumer, marketing, and technology trends and identify opportunities to apply relevant insights.
• Must be able to perform all essential job functions with/without accommodation.
• Uses office automation, communication, software, and tools used in Haworth office environment.
• Performs other duties within scope as assigned.

Required Qualifications

• Bachelor's Degree in Business, Marketing, or similar field of study.
• 2 years of related experience in marketing, research, trend analysis, product management, advertising, or public relations.
• Applicants must be able to work in Holland, MI without relocation assistance.
• Applicants must possess an unrestricted right to work in the US to be eligible for this position.
• Education Equivalency: Associate's Degree plus 2 years related experience OR 4 years related experience if no post-secondary education
• Military Equivalency at

Preferred Qualifications

• Foundational experience using AI tools in a professional setting.
• Experience researching and analyzing trends or consumer insights.
• Experience working on cross-functional teams.
• Strong interpersonal and relationship-building skills.
• Ability to independently manage projects and work through ambiguity.

Design your future with Haworth
Headquartered in Holland Michigan, Haworth is a family-owned global powerhouse at the forefront of innovation and sustainable design in the workspace interiors industry. Here, you'll have access to state-of-the-art resources, collaborate with cross-functional teams of passionate innovators, and experience a blend of global reach with personal growth opportunities. Whether you're developing new manufacturing processes, implementing smart factory solutions, or designing tomorrow's workspace solutions, you'll be empowered to make a lasting impact while growing your career.

We believe in the power of collaboration and strive to create a culture where everyone feels valued, respected, and empowered to make a difference. Your hard work, dedication, and talent are the foundation of our success and enable us to build meaningful connections with our customers and each other.

At Haworth, members enjoy benefits from their first day of employment:

• 20 Days Paid Time Off: Plus, the option to buy up to 5 extra days.
• Health Benefits: Priority Health Medical options, Delta Dental, and Vision Insurance.
• 401k Match: Contribute 6% of your annual salary, and Haworth will match up to 7%.
• Insurance Coverage: Company-provided Short-Term Disability, Long Term Disability, and Life Insurance.
• On-Site Gym: Well-equipped gym, open 24/7. 
• Annual Bonus Programs
• Tuition Reimbursement
• Volunteer Time Off
• Parental Leave
• Pet Insurance
• Zero Waste to Landfill 

#LI-MR1