Marketing Communications Specialist

Job Summary The Marketing & Communications Specialist is responsible for developing and implementing strategic communications and marketing for the Department of Obstetrics and Gynecology (OB/GYN) and the Women's and Children's Service Line. As an integrated member of the central Marketing & Communications office, this position requires a large amount of cross-functional collaboration. Ideal candidates are strong writers, organized planners, and creative communicators who thrive in collaborative environments. Responsibilities Develop and implement communication and marketing strategies to assist OB/GYN in accomplishing strategic priorities. Write, develop, and distribute internal and external communications, including newsletters, web stories, department announcements, email campaigns, etc. Collaborate closely with University of Utah Health Marketing and Communications teams, including clinical marketing, public affairs, internal communications, and research communications. Manage and create content for OB/GYN website and internal communications SharePoint site. Write, edit, and optimize physician bios; ensure accurate provider listings across the website and third-party platforms. Lead marketing onboarding for new physicians. Oversee the department's social media strategy to ensure consistent voice and branding across all platforms. Create compelling content including blog posts, landing pages, email campaigns, and video scripts. Manage and track projects and tasks using project management software to ensure timely execution and cross-functional alignment. Assist in planning and executing department-wide events such as awards ceremonies, staff appreciation events, grand rounds, online seminars, and leadership town halls. Minimum Qualifications EQUIVALENCY STATEMENT: 1 year of higher education can be substituted for 1 year of directly related work experience (Example: bachelor's degree = 4 years of directly related work experience). Marketing Communication Specialist, II: Requires a bachelor's (or equivalency) + 4 years or a master's (or equivalency) + 2 years of directly related work experience. Marketing Communication Specialist, III: Requires a bachelor's (or equivalency) + 6 years or a master's (or equivalency) + 4 years of directly related work experience. Preferences Strong writing, editing, and content development skills. Proficiency with email marketing tools, web content management platforms (Drupal, SharePoint), and social media marketing. Working knowledge of basic design. Excellent organizational and time management skills with the ability to handle multiple projects simultaneously. Location: Campus; Pay Rate Range: $56,000 - $70,000; Work Schedule: M-F 8-5, some evenings. #J-18808-Ljbffr