Part-Time Marketing Assistant

RESPONSIBILITIES BY CATEGORY

(Approximately 15-20 hours per week)

Social Media Content Creation (60% of time)

• Manage MOZZ presence across Instagram, TikTok, and other active platforms
• Film, edit, and prepare content assets for posting
• Direct collaboration with Pat on creative direction and brand voice
• Manage DMs and community engagement (comments, responses)
• Maintain brand consistency in tone and aesthetic
• Post 1-2x/week baseline; scale to 2-3/week during campaigns

Data Input & Reporting (30% of time)

• Build and maintain subscriber lists (email, SMS, loyalty) in Klaviyo
• Track discount usage and loyalty program metrics
• Pull basic web analytics (traffic, SEO performance when needed)
• Manage marketing budget entries and tracking
• Document and audit promotional data for campaign analysis
• Search for press mentions and local news features for reposting
• Light web updates to PopMenu (copy, photos, promotional content)

Marketing Coordination & Administration (10% of time)

• Schedule meetings
• Take meeting notes and document action items
• Handle marketing-related errands and product pick-up
• Head up Art Stroll coordination (artist communication, bookings, day-of support)
• Update in-store signage during campaign changes
• Update graphic wall during campaign changes/quarterlies