Area Marketing Manager
$70k - $80kStonebridge Companies
Title: Area Marketing Manager Location: Denver, Colorado Pay: $70,000 - $80,000 annually FLSA: Exempt Status: Full‑time Reports to: Director of Sales & Marketing Job Summary The Area Marketing Manager is responsible for assisting with planning, developing, and executing marketing campaigns by conducting market research, generating content ideas, managing relationships with key marketing vendors, tracking campaign performance, and analyzing data to measure performance. Essential Functions and Duties Manage online presence with an emphasis on creating unique and engaging content for branded hotel websites and vanity websites. Work with designated hotels and F&B outlets to create forward‑looking identity statements that will be utilized to drive messaging through online, social media, PR, and collateral. Track and analyze marketing performance metrics (e.g., website traffic, conversion rates, impressions, engagement rates, etc.). Use CMS to update hotel websites. Serve as the hotel’s social media champion for Facebook, Instagram, and LinkedIn for both hotels and restaurants. Consistently represent brands across all channels to ensure brand identity and positioning. Develop and implement social media strategies aligned with overall marketing goals. Create engaging content (text, images, videos) for various platforms. Manage social media calendars and ensure consistent posting. Respond to comments, messages, and reviews in a timely and professional manner. Engage with followers and build relationships. Analyze social media data to identify trends and measure campaign performance. Assist designated hotels and outlets with communication (flyers, signs, eblasts, etc.), design, and creation of new materials. Attend hotel and outlet events to create content for social channels. Build partnerships in the community to increase brand awareness and create unique guest experiences. Prepare regular reports and presentations on marketing performance to present to key stakeholders. Required Experience, Education, and Skills Bachelor’s degree in Marketing, Communications, or a related field, or equivalent experience. Hospitality industry experience preferred. Basic understanding of digital marketing tools and platforms (Microsoft Office Suite, Adobe Creative Suite, CMS systems, Canva, Google Analytics/Ads, Meta Business Suite). Strong organizational skills with the ability to manage multiple tasks and meet deadlines. Excellent verbal and written communication skills for effective collaboration and content creation. Attention to detail and the ability to deliver high‑quality work in a fast‑paced environment. Familiarity with social media management and content publishing. Eagerness to learn and adapt to new digital tools and technologies. Analytical mindset for monitoring KPIs and campaign performance. Work Environment Primarily works in an office environment with frequent use of computers and digital tools. Requires extended periods of sitting and focused work on multiple projects. Occasional interaction with external partners and internal teams, both virtually and in‑person. Ability to manage multiple deadlines in a fast‑paced, dynamic setting. Attend property events in the evenings and weekends as needed. Other Duties This job description is not designed to cover or contain a comprehensive listing of activities, duties, and responsibilities and may change at any time with or without notice. Equal Employment Opportunity Stonebridge is committed to equal employment opportunities. We do not discriminate based on race, color, religion, sex, pregnancy, national origin, ancestry, age, marital status, sexual orientation, veteran status, physical or mental disability, or medical condition. All aspects of employment, including recruitment, hiring, advancement, compensation, benefits, training, promotion, transfer, discipline, layoff, recall, and termination, will be conducted without discrimination. Reasonable accommodations will be made for disabled team members. Benefits Medical, dental, vision coverage Paid Time Off (PTO) 401(k) matching Wellness support Life and disability coverage Savings accounts Tuition aid Travel and lodging perks #J-18808-Ljbffr Stonebridge Companies
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