Manager, Media and Brand Marketing (Madison, NJ Office)
Anywhere Real Estate
Manager, Media & Brand Marketing
Ready to make an impact at one of the most iconic brands in real estate? As Manager, Media & Brand Marketing for the CENTURY 21® brand, you'll be at the center of how we show up to consumers -- leading media strategy, shaping our digital presence, and bringing bold ideas to life. From overseeing national media plans with our agency partners to managing video production and driving content for century21.com, this role blends creativity with strategy to deliver results.
The ideal candidate is detail-oriented, creative, and collaborative, with a passion for delivering impactful media strategies and compelling content that drives engagement and growth. If you're passionate about storytelling, thrive in a fast-paced environment, and love turning vision into action, this is your chance to help define how millions experience the CENTURY 21 brand.
Note: This position is 100% in-office at either the Madison, NJ HQ office or the New York City HQ office.
Key Responsibilities
Media Planning & Execution
Oversee development and implementation of media plans in partnership with the media agency, ensuring alignment with brand objectives and budget.
Monitor campaign performance and collaborate on optimization strategies to maximize ROI.
Video Production Management
Project manage video production initiatives from concept through delivery, coordinating timelines, budgets, and creative resources.
Support development of brand storytelling content for use across digital platforms and campaigns.
Website Content & Design
Lead content strategy and design for century21.com, ensuring a seamless, engaging, and brand-consistent consumer experience.
Collaborate with internal teams and external partners to maintain site updates and optimize user experience.
Creative Support
Provide design support for marketing initiatives using Canva, ensuring brand standards are upheld across all assets.
Qualifications
Bachelor's degree in Marketing, Communications, or related field.
5+ years of experience in media planning, digital marketing, or content management.
Strong understanding of media channels, analytics, and performance optimization.
Experience managing creative projects and working with agencies.
Proficiency in Canva and familiarity with CMS platforms.
Excellent organizational, communication, and project management skills.
About Us
Century 21® is one of the world's largest residential real estate brokerage franchisors. Century 21 has over 14,000 franchise offices and over 155,000 independent sales associates located in 86 countries and territories. Century 21 is a subsidiary of Anywhere Real Estate Inc.
Anywhere Real Estate Inc. (NYSE: HOUS) is moving real estate to what's next. Home to some of the most recognized brands in real estate Better Homes and Gardens® Real Estate, Century 21®, Coldwell Banker®, Coldwell Banker Commercial®, Corcoran®, ERA®, and Sotheby's International Realty®, we fulfill our purpose to empower everyone's next move through our leading integrated services, which include franchise, brokerage, relocation, and title and settlement businesses, as well as mortgage and title insurance underwriter minority owned joint ventures. Anywhere supports nearly 1 million home sale transactions annually and our portfolio of industry-leading brands turns houses into homes in more than 118 countries and territories across the world.
At Anywhere, we are empowering everyone's next move – your career included. What differentiates us is our scale, expertise, network, and unique business model that positions us as a trusted advisor throughout every stage of the real estate transaction. We pursue talent – strategic thinkers who are eager to always find a better way, relentlessly focus on talent, obsess about growth, and achieve exceptional results. We value our people-first culture, which thrives on empowerment, innovation, and cross-company collaboration as we keep moving the world forward, together. Read more about our company culture and values in our annual Impact Report.
We are proud of our award-winning culture and are consistently recognized as an employer of choice by various organizations including:
- Great Place to Work
- Forbes World's Best Employers
- Newsweek World's Most Trustworthy Companies
- Ethisphere World's Most Ethical Companies
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