Sr. Data Scientist
Purple Drive
Overview: Role Summary: Looking for a Senior Data Scientist with strong experience in marketing models and NLP to support customer analytics and marketing optimization initiatives. Key Responsibilities:
- Build and optimize marketing models (segmentation, propensity, churn)
- Develop NLP models for text and customer data analysis
- Analyze large datasets and deliver actionable insights
- Work closely with Marketing and Product teams
- Python, SQL
- Marketing analytics & predictive modeling
- NLP (text classification, sentiment analysis)
- Machine Learning techniques
- Cloud experience (AWS/Azure/GCP)
- Exposure to GenAI / LLMs
Vacancy posted 5 days ago
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