Regional User Growth Senior Manager, SS-Latam

THE OPPORTUNITY

We are hiring a Regional User Growth Senior Manager, SS-Latam to our User Growth team in Mexico !

As our Regional User Growth Senior Manager, SS-Latam , you'll own User Growth strategy and execution across Mexico, Argentina, and Chile: three distinct markets, one connected growth mandate. You'll lead a dedicated regional team while operating as the primary User Growth partner to our senior Spanish-Speaking Latam Revenue leadership (VPs and directors), translating data into strategy and strategy into hands-on, in-market execution.

This is a senior, highly autonomous role: you'll set the regional growth agenda, build and coach a team, and stay close enough to the work to run the analysis, build the campaign, or fix what isn’t working yourself when it matters. We expect you to use AI as a core part of how you and your team operate: accelerating analysis, reporting, and campaign development so you can move faster and go deeper than a traditional growth team. If you're energized by owning a multi-market region end-to-end, building senior stakeholder relationships, and leading with both strategic judgment and hands-on rigor, we'd love to hear from you!

YOUR IMPACT

• Own the User Growth strategy for SS-Latam (new members, new paid subscribers, upgrade, and reactivation) building and forecasting the regional B2B2C marketing plan and the KPIs that track it.
• Lead, hire, and develop a small regional team, delegating with context and coaching them toward greater ownership and autonomy.
• Build and sustain a trust-based partnership with senior SS-Latam Revenue and Customer Success leadership, becoming their go-to partner for growth strategy and a credible voice in regional and cross-functional forums. Linking a deep understanding of Wellhub's client and user journeys to proactively identify areas of underperformance and opportunities in major Latam clients.
• Use AI as a core part of how you and your team work: fluent with AI tools to accelerate data analysis, campaign development, reporting, and market research, and comfortable coaching others to do the same.
• Stay close to the numbers and the work: pull and interpret your own data, build your own reporting, and get hands-on with campaign execution and QA, partnering with local revenue teams to design cross-channel and cross-functional initiatives to grow enrollment in key clients.
• Identify local trends and competitive opportunities market by market, adapting regional strategy to local reality: Mexico, Argentina, and Chile each have their own dynamics. Advocating for regional priorities with your manager ( VP of Growth ) and global stakeholders within Marketing.
• Own campaign calendar towards lifecycle channels (email, app push notifications, SMS/whatsapp) and influence Paid Media agenda (paid social, search, etc.), developing messaging strategies in partnership with cross-functional stakeholders in PMM, Brand, CS, etc, as the subject matter expert on the consumer (subscriber) audience.
• Champion experimentation, testing new approaches locally and scaling what works across the region and beyond.
• Live the mission: inspire and empower others by genuinely caring for your own wellbeing and your colleagues. Bring wellbeing to the forefront of work, and create a supportive environment where everyone feels comfortable taking care of themselves, taking time off, and finding work-life wellness.

WHO YOU ARE

• You use AI as a core part of how you work, not an occasional tool: fluent with AI tools (e.g. Claude Code, Gemini) to accelerate data analysis, reporting, and campaign development, and able to speak concretely to how you already do this today. You expect this of your team too.
• A seasoned growth/marketing leader with significant experience owning end-to-end strategy for a region or multi-market portfolio, ideally in a CRM/lifecycle or subscription-growth context, with experience with Braze or other campaign orchestration tools.
• A strong analytical operator, just as comfortable pulling and interpreting your own data as directing someone else to, understanding data sources ( Looker, Metabase, databases ) and tech stack ( CDP, DMP, Amplitude, Segment ) and leveraging this knowledge to proactively identify trends and areas of opportunities.
• A confident stakeholder manager who builds trust with senior, cross-functional, and executive audiences, translates complex ideas into simple narratives, and navigates high-stakes conversations calmly.
• A hands-on leader who moves fluidly between strategy and execution: building the plan, then rolling up your sleeves to help build the campaign, run the analysis, or fix what's not working. As well as a strategic thinker with strong prioritization skills, who connects daily execution to business impact and knows how to prioritize when everything feels urgent.
• A people leader who coaches for growth, builds psychological safety, and holds a team accountable to real outcomes, not just activity.
• Fluent in English (our team's working language for all cross-functional exchanges) and professionally fluent in Spanish , given the day-to-day work across Mexico, Argentina, and Chile.
• Availability to travel to the other regional markets (e.g. Argentina) 1-2/year if needed.

WHAT WE OFFER YOU

With thoughtful benefits, emotional wellbeing resources, and a culture that empowers you to take ownership of your role and your wellbeing, we create an environment where you can thrive in all dimensions of your life.

Our benefits include:

WELLHUB: Free Gold membership with access to onsite gyms and studios, digital fitness programs, and online wellness resources for meditation, nutrition, mental wellbeing support, and more! Add up to three family members to your plan, ensuring access to wellness for those who matter most to you.

HEALTHCARE: Health and life insurance.

FLEXIBLE WORK: As a Flexible First company, we offer hybrid and remote options to give you the freedom to work in a way that suits you. The model for this specific role can be discussed with your recruiter and hiring manager. We offer all employees a home office equipment reimbursement and a monthly work allowance to help cover the costs of working from home.

FLEXIBLE SCHEDULE: Flexibility for us isn’t just about where we work—it also means being able to shape how and when we get things done. Together with their leaders, employees define schedules that align with their time zones, team needs, and personal routines.

PAID TIME OFF: It’s important to take time away from work to recharge. Employees receive a minimum of 25 days off per year with an additional day for each year of tenure (up to 5) in addition to annual holidays (including an extra holiday on your birthday!)

PAID PARENTAL LEAVE: Welcoming a new child is one of the most special moments in your life. Take the time to be present and enjoy your growing family. We offer 100% paid parental leave to all new parents. Parents giving birth are eligible for an extended leave and a ramp-back period to return part-time while they get settled.

CAREER GROWTH: Access world-class platforms, participate in interactive sessions, build your personalized development roadmap, and explore internal opportunities. We focus on continuous learning and feedback to support your journey toward personal and professional success.

CULTURE: You’ll join a team of passionate people who come together to break boundaries, support each other, and create a meaningful impact in workplace wellness. We win together, building trust through open communication and a culture where every perspective matters.