Social Media Specialist
Red Carrot
Social Media Specialist
Red Carrot is seeking a Journeyman Social Media Specialist to support the customer's External Affairs office. This role leads social media content development and management for one of the federal government's most active and mission-critical communications programs.
Key Responsibilities:
- Develop and manage a content bank including social media posts, infographics, illustrations, photography, captions, blogs, and podcasts for customer's social and digital media channels
- Work with customer divisions and program offices to identify, produce, and coordinate content
- Create digital media content incorporating photo, video, audio, and animated elements to convey the agency mission
- Provide analytical, metrics, and scheduling support across all customer social platforms
- Provide edits, updates, and corrections to customer web content via the approved web publishing process
- Produce weekly social media analysis reports
- Monitor social media engagement metrics and provide strategic recommendations
Minimum Qualifications:
- BS/BA in Communications, Marketing, Journalism, or related field
- Minimum 5 years of demonstrated experience managing and creating content for social media platforms
- Experience developing social media strategies, monitoring engagement metrics, writing posts, and creating multimedia content including videos, graphics, and infographics
- Federal government or public sector social media experience preferred
- Ability to obtain a DHS Fitness Determination
Benefits at Red Carrot:
- Training and Development – Tuition reimbursement and professional trainings for eligible employees.
- Healthcare – Top-tier medical, dental, vision, life insurance and long-term disability coverage.
- 401(k) Plan – 401(k)-retirement and Roth plan with company matching and no vesting period.
- Profit Sharing – Discretionary profit-sharing plan to all eligible employees after one year of employment.
- Paid Time Off – Provides flexible work hours, paid time off, and 11 federal holidays.
About Us:
Red Carrot is an award-winning, woman-owned small business built for the complexity of federal government work. We partner with clients to advance their goals — powered by a team fueled by passion, backed by intelligence, and grounded in expertise.
From day one, we've applied industrial engineering principles and data analytics to solve complex problems with precision. Our approach is research-centric, data-informed, and audience-oriented — and it's how we deliver work that actually moves the needle.
We exist to strengthen the organizations and communities we serve through trusted, purposeful communication. That's not a tagline — it's the standard we hold ourselves to on every engagement.
Headquartered in Miami, Florida, with a strong and growing presence in Washington, D.C., our team works with clients across the country. Distance doesn't dilute our service. We build capacity where our clients need it, delivering Strategic Communications, Customer Experience, Management Consulting, and Human Capital Solutions that fit their mission — and their moment.
We're the partner organizations turn to when communication challenges are real, the stakes are high, and the work has to matter.
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