Events & Growth Marketing Specialist

Role Description

We are seeking a dynamic, highly organized Events & Growth Marketing Specialist to drive revenue from events, an important channel in our demand generation and growth strategy. This role is a blend of high-stakes logistics and creative brand building. As the primary lead for our events strategy, you will manage everything from high-level planning to on-site logistics. You will be the engine behind our major industry appearances and the voice that keeps our customers and prospects engaged between events.

This position offers the opportunity to make a significant impact within a growing company and contribute to the success of our outreach, event, and LinkedIn marketing strategies.

If you are a motivated self-starter with a passion for social strategy, event coordination, and building with a great GTM team, we want to hear from you!

What You'll Do:

• Event Strategy & Execution
  • Trade Shows & External Events: Lead the end-to-end execution of 4–5 major annual multifamily trade shows, including booth design, vendor management, and revenue generation strategy.
  • Logistics & Operations: Manage all shipping, travel arrangements, and equipment sourcing for events.
  • Owned Events & Webinars: Work with the demand gen team to own webinar setup and deploy pre- and post-event outreach, driving sign-ups and revenue from owned events.
  • Customer Engagement: Organize and host specialized customer sponsorship events to drive product education and loyalty.
  • Travel: This role requires periodic travel (approximately 15–25%) to ensure seamless execution on the ground for large activations.
• Growth & Brand Engagement
  • Social Content: Develop and execute a social media calendar that captures the energy of our live events and highlights updates from our product marketing, demand gen, and customer marketing leads.
  • Community Management: Actively engage with our audience across digital platforms to foster a sense of community and brand advocacy.
  • Branding Initiatives: Support broader marketing goals through creative brand-building activities that align with our growth targets.

Qualifications

• Bachelor's degree in Marketing, Communications, Business, or a related field
• 4+ years of experience in marketing, with a focus on events, trade shows, and webinars
• Proven experience in event planning and execution, and using events as a growth lever/revenue engine
• Proven experience in social media management and strategy, particularly on LinkedIn
• Strong understanding of social media platforms, trends, and best practices for engagement and growth
• Creative thinker with a strong attention to detail and ability to multitask and prioritize in a fast-paced environment
• Previous experience in multifamily, real estate, or property management is a plus

Benefits

• Remote-First: We offer the freedom to work from home across most of the U.S. You’ll enjoy the flexibility of remote work, balanced with high-energy in-person offsites to build real connections and celebrate our wins together.
• Competitive Compensation: We believe in hiring the best and paying accordingly. You’ll receive a competitive salary that reflects your impact and expertise.
• Paid Time Off: Take the time you need with our flexible vacation policy and dedicated paid parental leave to support you and your family’s biggest milestones.
• Your Health Matters: Stay healthy with high-quality Medical, Dental, and Vision insurance plans for you and your family.
• Peace of Mind (On Us): We fully invest in your security with 100% company-paid Short-Term Disability, Long-Term Disability, and Basic Life Insurance.
• Protection for Your Whole Crew: Access supplemental insurance for the unexpected, plus specialized coverage to keep your pets happy and healthy, too.
• Invest in Your Future: Secure your financial goals with our 401k Program, helping you build for the long term while you help us build the company.