Manager HCP Marketing Botox Irvine CA

Job Description

The Manager, HCP Marketing, supports the development and execution of integrated marketing strategies focused on health care providers for the BOTOX Cosmetic. This role will champion customer marketing asset development, business model execution and field team support, provider-focused campaigns, and promotions, competitive planning, and sales force connectivity and engagement, The Manager will work fluidly between cross-functional partners and external agencies and must have strong interpersonal and communication skills

Key Responsibilities:

• Lead the development of HCP-targeted assets, messaging, and educational content aligned to business objectives and field needs.
• Oversight of agency relationships and effective management of the marketing budget.
• Guide competitive monitoring and planning, as well as asset development to for competitive strategies
• Assist in promotional campaigns, launches, and pricing initiatives to drive consideration, trial, and conversion.
• Drive connectivity and engagement between the brand and cross functional teams, delivering strategic tools, resources, and agile communications to support field impact.
• Ensure excellence in execution and compliance by fostering strong partnerships with Medical Affairs, Legal, Regulatory, and Compliance.
• Monitor performance and KPIs, leveraging insights and field feedback to optimize initiatives and drive continuous improvement.

Qualifications:
Qualifications

• Bachelor’s degree in related field required, MBA or related Master’s Degree preferred
• 5+ years of consumer marketing/brand management experience executing 360-degree brand campaigns
• Preferred experience in aesthetics, beauty, fashion, wellness or CPG marketing
  Agency Management experience preferred

Essential Skills, Experience, and Competencies (includes Licenses, Credentials)

• Ability to see the big picture, but obsess over the small details
• Exceptional leadership skills and marketing savvy
• Strong creative and conceptual thinking skills
• Good liaison with internal and external partners; ability to work in a matrixed environment
• Foundational business acumen and ability to translate business and brand strategy into marketing programs
• Ability to manage and direct internal creative teams and external agencies
• Ability to thrive in a fast-paced, deadline driven, team environment
• Strong communication skills, both verbal and written
• Strong interpersonal skills
• Strong problem resolution skills
• Strong budget management experience
• Presentation skills
• Self-starter with a positive, can-do attitude
• Flexible, adaptable and able to navigate fast-changing environment
• Ability to travel (up to 20%)

Additional Information

Applicable only to applicants applying to a position in any location with pay disclosure requirements under state or local law: ​

• The compensation range described below is the range of possible base pay compensation that the Company believes in good faith it will pay for this role at the time of thisposting based on the job grade for this position. Individual compensation paid within this range will depend on many factors including geographic location,and we may ultimately pay more or less than the posted range. This range may be modified in the future. ​

• We offer a comprehensive package of benefits including paid time off (vacation, holidays, sick), medical/dental/vision insurance and 401(k) to eligible employees.​

• This job is eligible to participate in our long-term incentive programs. ​

Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, commission,incentive, benefits, or any other form of compensation and benefits that are allocable to a particular employee remains in the Company's sole and absolute discretion unless anduntil paid and may be modified at the Company’s sole and absolute discretion, consistent with applicable law.

AbbVie is an equal opportunity employer and is committed to operating with integrity, driving innovation, transforming lives and serving our community. Equal Opportunity Employer/Veterans/Disabled.

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Compensation:
$109,500-$109,500 per year