Senior Creative Designer

Senior Creative Designer This role is open to candidates based in LATAM, Africa, and Eastern Europe. Candidates must be available to work during U.S. business hours aligned with the client's time zone. Our client is a growing, performance-focused organization investing in high-quality creative across paid advertising, social media, landing pages, and other digital marketing initiatives. The team combines creative strategy, performance marketing, and emerging AI technologies to develop assets that strengthen engagement, conversions, and overall campaign performance. Role Overview The Senior Creative Designer will be responsible for creating, managing, and optimizing creative assets across paid advertising, social media, landing pages, and digital marketing channels. This role combines hands-on design, video editing, performance marketing, and AI-powered content creation. The ideal candidate understands that strong creative should not only look visually compelling but also contribute to measurable marketing results. The Creative Designer will work closely with the marketing team to translate campaign objectives into high-performing visual concepts, develop creative variations for testing, analyze performance insights, and leverage AI tools to improve the speed and scalability of creative production. Location Fully Remote | 9:00 AM - 5:00 PM EST Key Responsibilities Creative Asset Development & Ownership Own the creation and management of creative assets across digital marketing channels. Develop high-quality graphics, visuals, and digital content aligned with established brand guidelines. Create assets designed to improve audience engagement, conversions, and campaign performance. Maintain organized creative libraries and ensure current assets remain accessible to relevant teams. Collaborate with marketing teams to translate campaign objectives into compelling creative concepts. Paid Advertising Creative Create and optimize advertising assets for Amazon Ads, TikTok Ads, Google Ads, Meta Ads, and other relevant digital channels. Develop multiple creative variations to test messaging angles, visual concepts, formats, and calls-to-action. Adapt creative based on platform requirements, target audiences, and campaign objectives. Review creative performance and apply insights to future concepts and iterations. Partner with marketing teams to develop assets that support customer acquisition and performance goals. Social Media Content Creation Create engaging visual content for social media platforms. Develop graphics, short-form videos, and other digital assets designed to increase audience engagement. Adapt creative based on platform-specific formats, trends, and best practices. Generate fresh creative concepts to support ongoing social media campaigns. Maintain visual consistency while adapting content to different channels and audiences. Video Editing & Content Production Edit short-form video content for paid advertising and organic social media. Develop video variations for creative testing and campaign optimization. Transform existing footage, creative assets, and concepts into engaging digital content. Adapt video content to different formats and platform requirements. Support AI-generated video and content production workflows when applicable. AI-Powered Creative Development Leverage AI-powered creative tools such as Claude Design or similar platforms to accelerate creative production. Use AI to support concept development, ideation, asset generation, content variations, and workflow optimization. Create AI-generated UGC-style content and other marketing assets. Explore new AI creative tools and identify practical opportunities to incorporate them into existing workflows. Maintain strong creative judgment and quality control when using AI-generated assets. Landing Page & Conversion Creative Design creative assets for landing pages and other conversion-focused digital experiences. Collaborate with marketing teams to improve landing page visuals, layouts, and conversion elements. Develop graphics, banners, and supporting assets that enhance the user experience. Create creative variations to support A/B testing initiatives. Apply performance insights to continuously improve conversion-focused creative. Qualifications Experience 7–9 years of experience in graphic design, creative design, digital marketing, or a related role. Experience creating assets for paid media campaigns and digital marketing channels. Experience designing creative for social media, advertising, and conversion-focused marketing initiatives. Experience editing short-form video content for digital platforms. A strong portfolio demonstrating creative work across multiple formats is required. Skills Able to create high-quality digital assets using Figma, Adobe Creative Suite, Canva, or similar design platforms while maintaining strong visual consistency. Experienced in creating paid advertising assets designed for platforms such as Amazon Ads, TikTok Ads, Google Ads, Meta Ads, and other digital channels. Comfortable editing short-form video content and developing multiple variations for social media and performance advertising. Able to apply performance marketing principles to creative decisions, including audience considerations, funnel stages, campaign objectives, and conversion goals. Experienced in developing creative variations for A/B testing and using campaign performance insights to improve future assets. Comfortable using AI-powered creative tools such as Claude Design or similar platforms to accelerate ideation, asset creation, and content production. Able to develop creative assets for landing pages and conversion-focused digital experiences while considering user experience and performance. Strong organizational skills with the ability to manage multiple creative projects, asset libraries, deadlines, and marketing priorities simultaneously. Preferred Experience Experience creating AI-generated UGC-style content and marketing assets. Experience incorporating AI-powered design and video tools into creative production workflows. Experience using creative performance data to inform future concepts and iterations. What Success Looks Like High-quality creative assets are consistently produced and delivered on schedule. Paid advertising creative contributes to stronger engagement and campaign performance. Creative testing generates actionable insights that improve future assets. Social media content remains visually compelling, relevant, and aligned with brand objectives. Short-form video content is effectively adapted across advertising and social channels. Landing page creative contributes to stronger user experiences and conversion performance. AI tools are effectively incorporated into creative workflows to improve production efficiency. Creative libraries remain organized and accessible. The marketing team has a reliable creative partner who can quickly translate ideas and performance objectives into impactful assets. Opportunity This role offers the opportunity to directly influence marketing performance through creative strategy, digital advertising, video content, and AI-powered creative production. You will have ownership over creative execution across multiple marketing channels while working at the intersection of design, technology, and growth marketing. For a designer who enjoys creating, testing, and optimizing work based on real performance outcomes, this role provides the opportunity to develop impactful creative systems while expanding expertise in AI-enabled marketing. Application Process: To be considered for this role these steps need to be followed: Fill in the application form Record a video showcasing your skill sets Scale Army