Lifecycle Technical Specialist

Role Description

We are a fast-growing ecommerce lifecycle marketing agency looking for highly detail-oriented and technically skilled Klaviyo experts to support our Lifecycle Marketing team on an hourly contract basis. This role is ideal for someone who loves the technical side of retention marketing and takes pride in building clean, accurate, error-free and compliant email and SMS experiences inside Klaviyo.

You will work alongside Strategists, Specialists, Designers, and Clients to help execute campaigns and automations for leading DTC ecommerce brands.

As a Lifecycle Technical Specialist, you will be responsible for the technical execution, QA, scheduling, and deployment of email and SMS marketing initiatives across multiple ecommerce clients. This is not a strategy or copywriting role. We are looking for someone who is exceptionally strong in the operational and technical side of Klaviyo execution and can consistently deliver accurate, polished work with minimal oversight. This is a remote, contractor position with flexible hourly work based on client workload and project needs.

Responsibilities

• Build and format emails inside Klaviyo using provided creative assets, copy and brand guidelines
• Configure and deploy SMS campaigns and automations
• Build and maintain Klaviyo flows and automation logic
• Set up triggers, splits, filters, delays, and conditional logic
• QA campaigns and flows for accuracy before deployment
• Test mobile and desktop rendering across devices and inboxes
• Configure dynamic content blocks, product feeds, and personalized content
• Build and troubleshoot audience segments and lists
• Implement hide/show logic and conditional content within emails
• Schedule and deploy campaigns and flows accurately and on time
• Ensure all links, tracking, personalization, and assets function properly
• Collaborate closely with Lifecycle Marketing Strategists and Specialists
• Maintain organization and documentation across multiple accounts and deliverables

Qualifications

• 3-5 years of hands-on experience working in Klaviyo
• Experience supporting ecommerce and DTC brands
• Strong understanding of lifecycle marketing operations and execution
• Experience building both campaigns and automated flows in Klaviyo, Attentive and other ESPs
• Experience with SMS marketing execution inside Klaviyo, Attentive and other ESPs

Technical Skills

• Deep understanding of Klaviyo flow logic and automation structure
• Strong knowledge of:
  • Conditional splits
  • Trigger filters
  • Dynamic product feeds
  • Segmentation
  • Hide/show logic
  • Dynamic variables and personalization
  • Email rendering best practices
• Comfortable troubleshooting technical issues independently
• Familiarity with HTML/CSS for email is a strong plus
• Experience with Shopify integrations is preferred

Soft Skills

• Extremely detail-oriented and organized
• Able to follow processes and QA standards consistently
• Strong communication skills in English
• Reliable and responsive
• Comfortable working in a fast-paced agency environment
• Able to manage multiple projects and deadlines simultaneously

What Success Looks Like

• Emails and flows are built accurately with minimal revisions
• Campaigns deploy on time and error-free
• QA issues and mistakes are proactively identified before launch
• Agency Lifecycle Strategists and Specialists are able to spend more time on strategy, copy, and client communication because execution is dependable and efficient
• Clients experience smooth, polished delivery and operational excellence

Contractor Engagement

This is an independent contractor engagement and does not include employee benefits, paid time off, holiday pay, bonuses, equity, or other employee-related programs. Anticipated hours 20 up to 40 per week (dependent upon the organizational/ departmental needs). Must be available during 9AM - 5PM EST hours.