Senior Meeting and Events Manager
CBRE Group
Senior Meeting & Events Manager
Experience by Industrious is a workplace hospitality brand launched by CBRE built on the idea that where you work should actually feel like somewhere worth showing up to. We combine CBRE's real estate scale with Industrious' operating model to run dedicated experience teams across office assets, enterprise headquarters, healthcare facilities, and logistics centers worldwide. Meeting and event space is either a real revenue driver or an underused amenity. You're the reason it becomes the former. As a Senior Meeting & Events Manager, you own the commercial performance of a building's bookable spaces from initial inquiry through post-event follow-up. You manage inbound bookings, build outbound sales strategy, develop the local marketing approach, and set the service standards that make clients want to come back. This is a sales role with a hospitality soul. You're not just coordinating logistics you're actively growing a business within a building. That means tracking pipeline, converting leads, building relationships with recurring clients, and finding new ones. The best people in this role understand that every event is a chance to demonstrate what this building is capable of and they take that personally.
Responsibilities:
- Meeting and event revenue meets or exceeds quarterly targets, and you have a clear pipeline story for why.
- Clients rebook. They refer others. They tell their colleagues this is the space to use in this market.
- Every booking runs smoothly from first contact to final invoice and the client notices.
- The building's meeting and event reputation is strong enough that inbound inquiries are growing.
- Your Tripleseat data is clean, current, and actually tells a story about what's working.
- You're comfortable being both the salesperson and the operator. You close the booking and then make sure it runs well. Neither half feels like a distraction from the other.
- You enjoy the commercial side of hospitality. Conversion rates, average booking value, outbound strategy these aren't just numbers to you. They're how you know whether you're doing your job well.
- You take follow-through seriously. A client emails at 8pm the night before their event. You respond. Not because you have to, but because you understand what's at stake for them.
- You build relationships, not just transactions. You remember what a client needed last time. You reach out when a new space opens up. You think about their business, not just their booking.
- You're organized under pressure. Three events on the same day, a vendor running late, and a new inquiry in your inbox. You handle all of it without anything slipping.
- You have a feel for what makes a great event space. Room setup, lighting, catering presentation, AV you notice when something's slightly off, and you fix it before the client does.
Requirements:
- Experience. 4+ years in event sales and operations.
- Event sales experience. You've managed a booking pipeline, worked against revenue targets, and understood the difference between a warm lead and a closed deal.
- Hospitality or venue operations background. You know what it takes to run a smooth event from pre-event setup through post-event wrap and you've done it under pressure.
- CRM fluency. Experience with Tripleseat or a comparable event management platform. You know how to keep a pipeline clean and use data to improve your approach.
- Strong client communication skills. You write and speak clearly, respond quickly, and manage client expectations with confidence and warmth.
- Stakeholder coordination. You've worked across catering teams, AV vendors, and building management to deliver events that feel seamless.
Note: This is an in-office role 5 days a week with variable hours based on conference and event schedules.
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