Data Analyst & Visualization Specialist -DTC

Data Analyst & Visualization Specialist -DTCRole: Experienced Data Analyst & Visualization SpecialistWe are seeking a highly motivated and experienced Business Data Analyst that is skilled at performing data analysis and utilizing business intelligence tools and approaches to drive insights and business decisions for a product company's sales organization, with a specific focus on direct-to-consumer (i.e. stores & e-commerce) sales.ResponsibilitiesConduct Direct-to-Consumer (DTC) Sales Analyses: Conduct in-depth, exploratory data analysis analyses and investigations to understand sales trends, identify opportunities, and address challenges in the company's DTC channel.Develop & Support Reporting & Insights. Develop and maintain reporting processes that provide a clear and comprehensive view of business performance in the DTC channel. Create and propose impactful data visualizations to effectively communicate key metrics and trends to stakeholders.Drive Insights to Action: Conduct ad hoc analyses to address specific business questions and challenges. Be a key partner to the channel lead, providing analytical support and insights that inform sales strategies and optimize their go-to-market approach.Recommend Data & Insights Process Improvements: Propose adjustments to sales models and potential improvements to data sources, to optimize sales operational plans and identify areas for efficiency improvement and standards.