Director, Product Management

Our team members are the key to our company’s success, and their health and well-being, as well as that of their families, is very important to us. We offer a comprehensive benefits package that allows our team members stay healthy, plan for their future and maintain a healthy work-life balance. Benefits may vary with employment status. To see our fill list of Team Member Benefits please visit our career site:

At Seminole Hard Rock Support Services, we’re on a mission to harness data and AI to deliver legendary, personalized guest experiences across every touchpoint. As the Director of Data Products, you will define and drive the long-term vision, strategy, and execution of our enterprise data ecosystem- building the foundation for a unified Customer 360 platform and advanced ML-powered insights and agents.

This role requires a visionary leader who can blend product strategy, data architecture understanding, and organizational leadership to transform how data fuels personalization, engagement, and decision-making across the different Hard Rock channels.

Strategic Leadership

• Define and lead the end-to-end data strategy for our data products, aligning with business objectives, digital transformation goals, and AI/ML innovation initiatives.
• Develop and execute a multi-year roadmap for a scalable, unified customer data platform (CDP), enabling real-time insights and personalization across all guest interactions.
• Partner with executive leadership to embed data as a strategic asset, influencing product, marketing, and operational decision-making and processes.

Platform Vision & Execution

• Oversee the design, development, and evolution of a Customer 360 data foundation integrating data from casino, commerce, content, loyalty, and engagement systems.
• Lead the creation of AI and ML models and intelligent agents that drive personalization, recommendations, and predictive analytics.
• Collaborate with engineers and data scientists to ensure a high-performance, secure, and compliant data architecture that scales with business growth.
• Establish best practices for data governance, lineage, and quality, ensuring consistency and trust in insights.

Qualifications & Experience

• 8–10+ years of experience in data product management, product strategy, and data platform leadership, ideally within digital products or consumer ecosystems.
• Demonstrated success building or scaling unified customer data platforms or enterprise data ecosystems.
• Strong technical fluency in data architecture, pipelines, AI/ML model deployment, and data governance frameworks.
• Proven ability to lead and inspire teams, manage cross-functional initiatives, and deliver measurable business impact through data.
• Excellent storytelling and communication skills, with a track record of influencing at executive levels.
• Deep passion for transforming data into personalized, immersive customer experiences.

Professional Skills

• Build, mentor, and lead a cross-functional team of data product managers, analysts, and engineers to deliver on the data platform vision.
• Foster an Agile, high-performance culture that values experimentation, collaboration, and rapid results.
• Partner closely with engineering and AI research leaders to prioritize initiatives that maximize value from data investments.
• Act as a bridge between technical and business stakeholders, translating complex data capabilities into clear business outcomes.
• Stay at the forefront of data, AI, and machine learning trends- continuously identifying opportunities to apply emerging technologies for competitive advantage.