Marketing Coordinator

Company Description VSS Group specializes in helping auto dealerships, agents, and warranty administrators drive growth through value-driven dealer-added solutions. The company’s core products: NitroFill, Cilajet, and Alacarte, deliver first-in-class vehicle protection and innovative sales solutions that enhance customer value and satisfaction. VSS Group focuses on protecting automotive customers’ investments while strengthening loyalty through ongoing service and measurable results. Joining VSS Group means contributing to a collaborative environment where client success is a central priority. Role Description The Marketing Coordinator is a full-time, on-site role based in Deerfield Beach, FL. The Marketing Coordinator supports the day-to-day marketing activities of VSS Group, coordinating external marketing vendors, assisting with campaign execution, and creating and maintaining marketing materials across the company’s brands and product lines. This position reports to the Chief Operating Officer. The primary responsibilities of the Marketing Coordinator are to coordinate marketing initiatives with external partners, support the development and execution of marketing campaigns, and help ensure consistent, professional branding across VSS Group and its business units. The ideal candidate is organized, creative, detail-oriented, and comfortable managing multiple projects while contributing hands‑on design and content development skills. Primary Responsibilities Vendor & Partner Management: Serve as the primary day‑to‑day contact for external marketing vendors, including website developers, social media agencies, graphic designers, printers, and other marketing partners. Coordinate projects, communicate priorities, manage deliverables, and follow up to ensure deadlines and expectations are met. Marketing Campaign Coordination: Assist in planning, coordinating, and executing marketing campaigns across email, web, social media, events, print, and other channels to support sales initiatives and business growth. Brand Management: Help maintain consistent branding, messaging, and visual standards across VSS Group, NitroFill, Cilajet, Alacarte, and other business units and product lines. Graphic Design & Creative Support: Create and update marketing materials, including presentations, flyers, brochures, product sheets, digital graphics, sales collateral, email assets, and promotional materials. Assist with developing creative concepts and adapting existing materials for different audiences and channels. Sales & Dealer Marketing Support: Coordinate the development of dealer-facing and partner marketing materials, including co‑branded and white‑label assets, promotional campaigns, onboarding materials, and sales support resources. Website & Social Media Coordination: Work with external vendors to maintain website content, coordinate social media calendars, prepare content, review posts, and monitor online engagement and customer reviews. Marketing Requests & Fulfillment: Manage incoming marketing requests, track project status, coordinate approvals, and help ensure marketing and print materials are completed and delivered on time. Work with internal teams on promotional inventory and material fulfillment as needed. Product & E‑Commerce Support: Assist with marketing initiatives for product launches, direct‑to‑consumer programs, and e‑commerce channels, including website updates, product descriptions, promotional content, and digital assets. Cross‑Functional Collaboration: Work with Sales, Product, Claims, Customer Service, and other internal teams to gather information, coordinate projects, and ensure marketing materials accurately represent products and services. Compliance Coordination: Route marketing and advertising materials through the appropriate internal review process, including coordination with the Director of Compliance, to help ensure materials meet applicable regulatory and company requirements. Project & Budget Tracking: Maintain marketing calendars, project trackers, vendor deliverables, and basic expense records. Help monitor project budgets and flag potential delays, cost changes, or scope issues. Reporting & Performance Tracking: Assist with collecting and organizing marketing metrics, including campaign engagement, website traffic, lead generation, and social media performance. Prepare periodic updates on project status and marketing activities for the Chief Operating Officer. Qualifications Strong Communication and Writing skills to create clear, persuasive marketing materials and collaborate effectively with internal and external stakeholders. Sales awareness and customer‑focused mindset to support promotional initiatives and align marketing activities with revenue goals. Event Planning and Project Management skills to coordinate trainings, dealership events, and marketing campaigns from concept through execution. Proficiency with common marketing tools and platforms (e.g., email marketing, CRM systems, social media management) and basic data analysis skills to track results. Ability to work on‑site in Deerfield Beach, FL, manage multiple priorities, and maintain attention to detail in a fast‑paced environment. Relevant education such as an associate or bachelor’s degree in Marketing, Communications, Business, or a related field, or equivalent practical experience. Experience in automotive, warranty, or dealership environments is beneficial, as is prior experience in a marketing or coordination role. #J-18808-Ljbffr VSS Group