Digital Data Analyst

Digital Data AnalystAtlanta, Georgia, United StatesAbout the JobWe are seeking an experienced Digital Data Analyst to join our dynamic Information Technology team in the Logistics and Supply Chain industry. As a valued contractor, you will play a crucial role in providing insights for digital experiences. Collaborating closely with the data team, you will contribute to the effective delivery of digital experience insights, utilizing various MarTech applications.Job DutiesCreate, maintain, and publish insightful dashboards using tools such as Web Analytics, Fullstory, Qualtrics, and Data Warehouse.Investigate potential issues and gaps using applications to report findings through appropriate presentation tools.Utilize data analytics and modeling skills to analyze digital, operational, session replay, VOC, customer call center, and other data sources, aiming to enhance digital experiences at our organization.Understand audience creation in Adobe Audience Manager (DMP) and leverage these audiences for robust insights.Use website debugger to analyze the tagging on ups.com for troubleshooting and analytics planning.Other DutiesIdentify and collaborate with all affected groups and functions to support project impact.Research trends and best practices, continuously developing industry knowledge and expertise.Make decisions about prioritizing or planning your own work.Apply technical problem-solving and analytical processes.Maintain and apply specific knowledge of information systems elements.Minimum RequirementsBachelors degree preferred; data analytics degree is a plus.Preferred knowledge in MarTech tools, Adobe Analytics, Fullstory, Qualtrics, and Microsoft Power BI.3+ years of digital data analytics experience.