Global Brand Manager - BEYOND by Valvoline(tm)
Valvoline Global
Why Valvoline Global Operations?
At Valvoline Global Operations , we’re proud to be The Original Motor Oil , but we’ve never rested on being first. Founded in 1866, we introduced the world’s first branded motor oil, staking our claim as a pioneer in the automotive and industrial solutions industry. Today, as an affiliate of Aramco , one of the world’s largest integrated energy and chemicals companies, we are driven by innovation and committed to creating sustainable solutions for a better future.
With a global presence, we develop future-ready products and provide best-in-class services for our partners around the world. For us, originality isn’t just about where we began; it’s about where we’re headed and how we’ll lead the way. We are originality in motion.
Our corporate values— Care, Integrity, Passion, Unity, and Excellence —are at the heart of everything we do. These values define how we operate, how we treat one another, and how we engage with our partners, customers, and the communities we serve. At Valvoline Global, we are united in our commitment to:
• Treating everyone with care.
• Acting with unwavering integrity.
• Striving for excellence in all endeavors.
• Delivering on our commitments with passion.
• Collaborating as one unified team.
When you join Valvoline Global , you’ll become part of a culture that celebrates creativity, innovation, and excellence. Together, we’re shaping the future of automotive and industrial solutions.
Our new Global Headquarters is coming to downtown Cincinnati in spring 2027, and we’re growing our team. Join us at the beginning of an exciting new chapter and help shape the future of Valvoline Global. To create greater consistency across locations and opportunities for teams to collaborate in person, beginning in the first half of 2027, the new global standard will be four days per week in the office. In most locations, this will be Monday through Thursday, with Friday remaining optional in the office. *This position offers relocation assistance for non-local candidates willing to relocate to Cincinnati, OH.
How You Make An Impact
The Global Brand Manager – BEYOND by Valvoline™ will globally lead brand, portfolio, and go-to-market strategy for BEYOND by Valvoline™, with primary focus on liquid cooling solutions for data centers and high-performance computing. This role owns the integrated marketing plan, demand generation, partner marketing, sales enablement, and product/portfolio strategy needed to accelerate adoption and growth. The position requires strong B2B marketing and product management capability, comfort in technical markets, and the ability to translate insights into clear commercial action.
Key Responsibilities Include:
- Build Global Brand Strategy and Governance
- Define how BEYOND by Valvoline™ wins globally. Set the brand strategy, architecture, positioning, messaging standards, and value proposition discipline that create a consistent, credible, and differentiated presence across regions, partners, channels, and customer touchpoints.
- Generate Demand and Drive Commercial Performance
- Turn strategy into measurable growth. Build campaigns, customer journeys, content, events, and sales tools that create awareness, generate qualified demand, advance opportunities, and support sales in closing deals. Track performance, learn fast, and shift investment toward the highest-impact actions.
- Shape Portfolio, Positioning, and Launch Strategy
- Translate market insight into sharper commercial choices. Own portfolio positioning, pricing support, launch readiness, competitive intelligence, lifecycle priorities, and claims development. Convert customer, partner, and R&D input into innovation priorities, proof points, and clear reasons to choose Valvoline.
- Own P&L Discipline and Marketing Budgeting
- Manage the business with financial rigor. Partner with commercial leaders to develop budgets, monitor spend, assess revenue and margin performance, & support forecasting. Recommend investment trade-offs that improve growth, profitability, and return on marketing investments.
- Activate Regional, Partner, and Customer Marketing
- Scale the brand where decisions are made. Equip regional teams, strategic partners, customers, OEMs, and system integrators with the narratives, tools, programs, case studies, and co-marketing plans needed to open doors, strengthen credibility, and accelerate commercial momentum.
- Primary Interactions – Internal and External
- The Global Brand Manager will work closely with New Ventures leadership, Strategic Partnership Managers, R&D, Procurement, Operations, Supply Chain, Legal, Corporate Communications, Finance, regional teams, customers, technology partners, OEMs, system integrators, agencies, industry organizations, and other ecosystem participants.
What You'll Need
- Bachelor's Degree in Marketing, Business, or related field
- Minimum 5+ years of experience in brand management, product marketing, product management, B2B marketing, or commercial strategy.
- Ability to create business momentum through leadership, collaboration, and influence. Outstanding written, verbal, and presentations skills.
- Expertise in product marketing, portfolio strategy, and P&L responsibility with a background in CPG, B2B tech marketing, or start-ups.
- An ability to translate insights and technical features into differentiated value propositions.
- Expertise across the full product life cycle with experience in idea generation, positioning, pricing, product launches, and lifecycle management.
- Strong analytical abilities and able to find insights in numbers and solutions with incomplete / minimal data.
- Humility, hunger, emotional intelligence, and comfort in fast-moving emerging markets.
What Will Set You Apart
- MBA preferred or other relevant degrees
- Experience in managing technically complex products, new product launches, integrated marketing programs, and cross-functional commercialization. And/or a background in data centers, IT infrastructure, enterprise technology, AI infrastructure, thermal management, or related B2B technology markets.
Benefits That Drive Themselves
- Health insurance plans (medical, dental, vision)
- Health Savings Account (with employer-base deposit and match)
- Flexible spending accounts
- Competitive 401(k) with generous employer base deposit and match
- Incentive opportunity*
- Life insurance
- Short- and long-term disability insurance
- Paid vacation and holidays*
- Employee Assistance Program
- Employee discounts
- PTO Buy/Sell Options*
- Tuition reimbursement*
- Adoption assistance*
- Terms and conditions apply, and benefits may differ depending on position or tenure
#LI-MW1
Valvoline Global is an equal opportunity employer . We are dedicated to fostering an environment where every individual feels valued, respected, and empowered to contribute their unique perspectives and skills. We strictly prohibit discrimination and harassment of any kind, regardless of race, color, religion, age, sex, national origin, disability, genetics, veteran status, sexual orientation, gender identity, or any other legally protected characteristic.
We are committed to ensuring accessibility throughout our recruitment process. If you require a reasonable accommodation to participate in any stage of the recruitment or selection process, please contact us at:.
• Email : View email address on us.fitly.work
This contact information is solely for accommodation requests. For inquiries about application status, please use the appropriate channels listed in your application materials.
Are You Ready to Make an Impact?
At Valvoline Global, we’re looking for passionate and talented individuals to join our journey of innovation and excellence. Are you ready to shape the future with us? Apply today.
Requisition ID: 2644
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