Jr. Strategist
$70.35kDeutsch
Hybrid schedule 3X week in office Deutsch is looking for a Jr. Strategist to help manage the organic social presence for a portfolio of iconic food brands. This role is focused on community management, social listening, publishing, and identifying opportunities for the brands to participate in culture. You’ll be hands‑on in the day-to-day operation of all social channels while partnering with strategy, creative, account, and production teams to make the work timely, relevant, and engaging. This role is a great fit if you: Have hands‑on experience managing a brand’s social community, including responding to fans, engaging with relevant content, and monitoring brand conversations. Understand how brands can participate authentically in internet culture and real‑time conversations. Know the fundamentals of Instagram and TikTok, including platform formats, audience behaviors, trends, and publishing best practices. Can write in distinct brand voices and adapt tone for different audiences and situations. Are highly organized and comfortable managing calendars, publishing schedules, approvals, and multiple priorities. Have experience with social publishing, listening, and reporting tools such as Sprinklr. Have a love for all things social! Bringing curiosity around the trends and conversations shaping culture at large. Community Management and Publishing Monitor and manage owned social channels, primarily Instagram and TikTok Schedule and publish approved content, ensuring captions, tags, links, formats, and posting details are accurate. Respond to comments, questions, and relevant brand mentions timely and proactively, with respect to the brand voice and tone. Engage with fan content and identify opportunities for meaningful community interaction to help build the brand. Manage master editorial calendars and daily publishing trackers. Partner with account, strategy, creative, and client teams to keep content and approvals moving. Escalate customer service, product quality, legal, regulatory, or reputational issues to the appropriate client contacts. Support community management reporting by tracking recurring questions, themes, sentiment, and notable interactions. Social Listening and Cultural Intelligence Keep the pulse on social trends, conversations, memes, creators, and relevant cultural moments for the brands and their audiences. Identify proactive opportunities for engagement or reactive content. Craft clear and concise recommendations to explain why an opportunity is right for the brand. Help develop reactive briefs and support fast‑turn content when opportunities arise. Track competitor and category activity to inform ongoing social planning. Monitor platform updates, emerging behaviors, and useful cultural signals to share with the broader team. Strategy and Content Support Help develop quarterly organic social briefs, content calendars, and community management recommendations. Apply social listening, audience insights, trend analysis, and learnings from past performance to content planning. Partner with strategists and creatives to bring campaigns, tentpole moments, partnerships, creator strategy, and content series to life. Help ensure social content is bespoke to each platform and consistent with brand voice, visual identity, and delivers on key messaging. Contribute to quarterly reporting by helping assess content performance and synthesize creative to identify opportunities for optimization. Stay current on platform features and updates, publishing tools, accessibility considerations, and evolving social best practices and trends. What we’re looking for: 2–3 years of experience in social media, community management, content strategy, marketing, or a related role; agency experience is a plus. Experience managing or supporting branded social channels. Strong writing and editing skills, with the ability to communicate clearly and adapt tone. Experience with social management, listening, and analytics tools; Sprinklr experience is a plus. Strong attention to detail and comfort working with calendars, publishing workflows, and approvals. Ability to proactively identify meaningful cultural opportunities without forcing a brand into the conversation. Strong time‑management and the ability to work calmly and accurately in a fast‑paced agency environment. Sound judgment around social monitoring, escalation, brand safety, privacy, and sensitive community interactions. Interest in food, lifestyle, creators, entertainment, sports, or consumer brands is a plus. Deutsch offers top of the line benefits, 401K, unlimited PTO and more. The salary for this role is $70,350. #J-18808-Ljbffr Deutsch
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