Digital Marketing Specialist

Welcome! The Digital Marketing Specialist II requires expanded knowledge and broader organizational capabilities in Digital Marketing job skills. Works across teams to find creative solutions to moderately complex challenges. May provide informal guidance to new colleagues. Formulates and begins to execute digital marketing strategies with improved alignment to business goals. Optimizes digital marketing campaigns, enhancing performance across varied channels. Interprets data from campaigns, drawing conclusions on performance and effectiveness. Engages actively with stakeholders, ensuring detailed requirement gathering and cohesive brand messaging. Oversees website content and its management, paying attention to user experience and SEO optimization. Adapts to digital marketing trends, tools, and best practices, ensuring intermediate-level understanding and application. Communicates digital marketing plans and preliminary results effectively to stakeholders. Undertakes competitor analysis and market research, recognizing nuanced opportunities and threats. Minimum Experience: 2+ years Minimum Education: Bachelor's Degree Service Experts Heating & Air Conditioning is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law. The job description is not intended to be a complete list of all responsibilities, duties or skills required for the job and is subject to review and change at any time, with or without notice, in accordance with the needs of Service Experts. Service Experts is committed to making our workplace accessible to individuals with disabilities and will provide reasonable accommodations, upon request, for individuals to participate in the application and hiring process. #J-18808-Ljbffr