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Salesforce Marketing Cloud Developer

Kasmo Global

Sterling, VA
Salesforce Marketing Cloud Developer

Location: Dallas, NYC, or Chicago 3 days per week Local from these locations with DL Duration: 12+ Months Visa: USC/GC Client: Contact me

Need Proper LinkedIn DL and Visa

Salesforce Marketing Cloud Developer -- this person needs to have strong communication skills, as they will be client facing.

Key Responsibilities

  • API Integrations: Connect Salesforce Marketing Cloud with external systems for seamless data exchange.
  • Journey Implementation: Design and execute complex customer journeys using Journey Builder. Utilize data extensions and Automation Studio to enable journey logic as needed.
  • Landing Page Development: Create and manage landing pages using Content Builder and Cloud Pages. Ensure they are responsive, brand-aligned, and optimized for various devices. Integrate forms and interactive elements to capture customer data and drive engagement. Experience with "headless" landing page development is highly desirable.
  • Triggered Sends: Configure and manage automated triggered sends to respond to customer interactions in real time.
  • Email Development: Build and test responsive email templates using Figma/Emailify, HTML, CSS, and AMPscript. Experience with modular content structures and touch assembly is a plus. Implement dynamic content, personalization, A/B testing, and Test/Control groups.
  • Data Management: Handle data extensions, segmentation, and SQL queries to optimize marketing efforts.
  • Cross-Team Collaboration: Work closely with strategists, designers, project managers, and account leads to understand project requirements, provide technical insights, and drive successful execution.

Required Skills and Expertise

  • Technical Skills: Proficiency in SQL, HTML, AMPscript, and SSJS.
  • Salesforce Marketing Cloud Proficiency: Hands-on experience with core platform components, including Email Studio, Content Builder, Journey Builder, Automation Studio, Mobile Studio, and Cloud Pages.
  • Strategic Mindset: Capable of designing scalable, efficient solutions tailored to project needs.
  • Data Expertise: Strong knowledge of data extensions, segmentation, and integration techniques.
  • Project Management: Ability to multitask, manage deadlines, and deliver high-quality work on schedule.
  • Communication Skills: Strong ability to explain technical concepts to both technical and non-technical stakeholders.
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Vacancy posted 3 days ago
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