Retail Product Marketing Manager

Overview Location: New York City Experience: 5+ years of experience in retail product marketing, commercialization, or go-to-market execution. Own retail commercialization and help drive retail growth and launch impact. Role: Retail Product Marketing Manager You’ll lead retail product launches from commercialization planning through in-market execution, owning how our products show up across key retail accounts — assortment, pricing, positioning, merchandising, and the story we tell retailers. You’ll translate product strategy into retail GTM that moves sell-in and sell-through. This isn’t a lateral move. We built Loop by going all in from day one. You’ll own retail launches and ensure they are operationally ready, commercially optimized, and on-brand. What you’ll do (responsibilities) You own retail product launches end-to-end — from commercialization planning to in-market execution — on time and on commercial target You build retail-specific GTM plans — launch timelines, retailer storytelling, assortment positioning, merchandising support, and promotional strategy — tailored to the account You make decisions based on signal, not volume You turn consumer insights, retailer feedback, and competitive analysis into real calls on assortment, pricing, and positioning — not slide decks You spot whitespace, optimize product-market fit by account, and push for assortment moves that grow the channel You partner across Sales, Creative, Operations, and Product to ensure launches are feasible and commercially impactful — calling out trade-offs before they cost the launch You track sell-through, velocity, and assortment productivity across key accounts, run post-launch reviews, and feed learnings back into the next launch You build scalable processes and improve how we work What you won’t Wait for endless approvals Hide behind processes Cruise quietly in the background How you’ll succeed We look for people who think big, stay curious, and aren’t afraid to go all in to make things happen. You’ll succeed by landing launches on time and on commercial target, driving sell-through and velocity across key retail accounts, and making retail partners want to bet bigger on Loop the next time around. Strategy plus execution. Data plus instinct. Alignment without the meetings. What you’ll bring 5+ years in retail product marketing, commercialization, or retail GTM — ideally launching consumer products into national or specialty retail accounts Deep fluency in retail commercialization, assortment strategy, pricing architecture, and merchandising execution — you know what moves through a retailer’s door and what stalls A track record of turning consumer insight and market trends into retail-ready positioning, retailer pitch stories, and merchandising that actually sells You read the data — sell-through, velocity, channel performance — and use it to make sharper calls You’re comfortable with change and ambiguity Strong project management chops — you manage timelines, dependencies, and stakeholders across Sales, Marketing, Product, and Ops You know when work is ready to ship, and when it can evolve You want your work to matter, not just exist Loop isn’t for everyone. We might not be a match if you: Wait for direction instead of taking initiative Mistake activity for impact Feel uneasy when things are still taking shape Prefer alignment meetings over decisions Still listening? Good. We are not looking for people to watch from the sidelines. Loopers step in, speak up and go for more. More firsts. More growth. More: “I can’t believe we did that.” If you are like that too, press that apply button and let’s talk. Why work at Loop At Loop we cut through the noise, so the work that matters actually lands. We go all in on impact, connection, and growth. You’ll feel that the moment you walk in. You’ll know people across teams fast, because candor is care, wins are celebrated loudly, and fun is taken seriously. And when you go all in at work, you also go all in on life. That’s why we give you 32 vacation days, enough time to recharge, travel, or dive headfirst into whatever makes you happiest. Based on internal benchmarks and market data, we expect the salary range for this role in our New York City office to be $100,000 - $130,000 per year. Loop takes into consideration a wide range of factors when making compensation decisions, including but not limited to experience, skill sets, qualifications, education, and other business and organizational needs. Final salary is based on a number of factors such as location, relevant prior experience, and specific skills or expertise. Please note that the range listed is just one component of Loop's total rewards. #J-18808-Ljbffr Loop Earplugs