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Paid Search Specialist

$56.7k - $87k

Good Sam Enterprises

We are currently looking for a Paid Search Specialist to join our premier in-house digital marketing team. What You'll Do: Plan and execute digital marketing initiatives across several platforms including Google Ads, Microsoft Ads, SA360 and Campaign Manager Drive campaign performance through optimizations and A/B testing strategies Provide performance reporting and insights on various digital marketing initiatives using tools such as GA4, LookerStudio, SA360 & more Lead active communication between different Good Sam lines of business and the digital marketing team Work with peers to increase skill sets Seek information to improve current process’s and or overall efficiency What You'll Need to Have for the Role: Minimum 2+ years’ experience as SEM Specialist, SEM Coordinator, digital marketing coordinator, or equivalent external experience. Advanced knowledge of the following is a must: Google Ads, Microsoft Ads, SA360, Campaign Manager, GA4 Base understanding of channel tagging and tracking is a plus Ability to pull, analyze and derive insights from channel reports Must be self-motivated team player, professional, detail orientated and possess excellent oral and written communication skills. Comfortable working under pressure with tight deadlines. Strong customer service skills with a commitment to superior quality. Outstanding creative presentation skills. Capacity to lead and manage more than one project simultaneously. Proven ability to lead by example with positive attitude. Skills and Talents for Advancement: Able to lead campaign builds in commonly used platforms. (Google Ads, Microsoft Ads, SA360, Campaign Manager, GA4) Source and provide materials from multiple sources to organize and execute desired strategy Innovation – proven ability to identify trends in current space to optimize and create increased performance of existing and or new campaigns. Deliver in the moment feedback to peers and leaders to grow the culture of One Team. Identify internal passions and focus to align with channel manager roles. Self-assessment and personal awareness. Advanced skills learned from channel managers with in current vertical. 24 months minimum. Consistently produces exceptional results in a defined focused area - best there is in their role Knows current job well and enhances skills for their current job and future Adapts well to new situations and challenges Teach and train others and provide back-fill for your position (Succession Planning) Identify internal mentor General Compensation Disclosure: The pay range for this role considers several factors in making compensation decisions including but not limited to skill sets; experience and training; licensure and certifications; and other business and organizational needs. At Camping World, it is not typical for an individual to be hired at or near the top of the range for their role and compensation decisions are dependent on the factors stated. A reasonable estimate of the current range is listed below. Pay Range: $56,700.00-$87,000.00 Annual Paid Time Off, 401(k), an Employee Assistance Program, Good Sam Roadside Assistance, discounts, paid parental leave (if eligibility is met), Tuition Reimbursement (if eligibility is met), and on the job training opportunities. Full-time associates are offered a comprehensive benefit package including medical, dental, vision and more! Part-time associates are offered access to dental & vision coverage! For more information please visit: We are an equal employment opportunity employer. The Company's policy is not to discriminate against any applicant or employee based on race, color, sex, sexual orientation, gender identity, religion, national origin, age (40 and over), disability, veteran or uniformed service-member status, genetic information, or any other basis protected by applicable federal, state, or local laws. Camping World Holdings, Inc., headquartered in Lincolnshire, IL, (together with its subsidiaries) is America's largest retailer of RVs and related products and services. Our vision is to build a long-term legacy business that makes RVing fun and easy, and our Camping World and Good Sam brands have been serving RV consumers since 1966. We strive to build long-term value for our customers, employees, and shareholders by combining a unique and comprehensive assortment of RV products and services with a national network of RV dealerships, service centers and customer support centers along with the industry's most extensive online presence and a highly trained and knowledgeable team of employees serving our customers, the RV lifestyle, and the communities in which we operate. We also believe that our Good Sam organization and family of programs and services uniquely enable us to connect with our customers as stewards of the RV enthusiast community and the RV lifestyle. With RV sales and service locations in 42 states, Camping World has grown to become the prime destinations for everything RV. #J-18808-Ljbffr Good Sam Enterprises

Vacancy posted 6 days ago
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