Product Marketing - Associate Director / Director

Team: MarketingCity: BostonState: MA Veeva Systems is a mission-driven organization and pioneer in industry cloud, helping life sciences companies bring therapies to patients faster. As one of the fastest-growing SaaS companies in history, we surpassed $3B in revenue in our last fiscal year with extensive growth potential ahead.At the heart of Veeva are our values: Do the Right Thing, Customer Success, Employee Success, and Speed. We're not just any public company – we made history in 2021 by becoming a public benefit corporation (PBC), legally bound to balancing the interests of customers, employees, society, and investors.As a Work Anywhere company, we support your flexibility to work from home or in the office, so you can thrive in your ideal environment.Join us in transforming the life sciences industry, committed to making a positive impact on its customers, employees, and communities.The RoleWe are in search of exceptional product marketing talent to help us promote highly scalable, true multitenant cloud solutions that are significantly impacting life sciences. Our focus is on customer satisfaction, employee success, and growth.The Director of Product Marketing will be a key addition to our growing marketing team and will be responsible for all messaging and assets to support demand generation, field enablement, and customer marketing activity. This person will own and develop all qualitative and quantitative content and collaborate closely with global Marketing, Product Strategy, Product Management, Sales, and Professional Services to drive Veeva’s growth and our customer’s success.What You'll DoDevelop an annual marketing plan in collaboration with field marketingCreate go-to-market programs for new offerings, market segments, and geographiesGain a deep understanding of buyer needs and how Veeva solutions meet those needsDevelop product messaging to be used across all media and customer engagement channelsEmpower sales to communicate our products effectively to prospective customersLead global cross-functional launch and release marketing initiativesPartner closely with product and market strategy to gain a deep understanding of product vision, upcoming functionality, and determine how best to communicate this externallyBuild product awareness through PR, article placements, and social mediaProactively identify customer success and bring those stories to life for use in marketingCreate content (e.g. thought leadership, videos, website copy, blog posts, infographics) to articulate the benefits of the solution to the marketplaceCreate and maintain a library of sales tools, such as customer presentations and competitive materialsRequirements7+ years of B2B product marketing experience; demonstrated success marketing complex enterprise cloud software solutionsDemonstrated ability to develop clear, concise, compelling messaging, and a persuasive writing styleStrong project management skills with exceptional attention to detailProven ability to build relationships with other teams and across all levelsAble to work independently with little management oversightExceptional written and oral communication skillsFast learner, detail-oriented, and must enjoy fast-paced work environmentsBachelor's degree or equivalent work experienceLocated in the Eastern or Central timezonesNice to HaveProven success bringing innovative B2B offerings to marketInterviewing with VeevaWe value your time and believe in a transparent hiring process. Here is the process you can expect.Follow the application process and submit your resume.Within 3 days, you will receive a link to a personality assessment administered by a third party.Once you complete the assessment, our team will review your full application package and follow up via email with our decision.If moving to the interview stage, the process is as follows: A conversation with the hiring managerA practical case exerciseA final conversation with our group's Senior Leader.Once all interviews are complete, the manager will be in touch with a final decision. Perks & BenefitsMedical, dental, vision, and basic life insuranceFlexible PTO and company paid holidaysRetirement programs1% charitable giving programCompensationBase pay: $115,000 - $200,000The salary range listed here has been provided to comply with local regulations and represents a potential base salary range for this role. Please note that actual salaries may vary within the range above or below, depending on experience and location. We look at compensation for each individual and base our offer on your unique qualifications, experience, and expected contributions. This position may also be eligible for other types of compensation in addition to base salary, such as variable bonus and/or stock bonus.#LI-Remote#LI-MidSeniorVeeva’s headquarters is located in the San Francisco Bay Area with offices in more than 15 countries around the world.Veeva is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, sex, sexual orientation, gender identity or expression, religion, national origin or ancestry, age, disability, marital status, pregnancy, protected veteran status, protected genetic information, political affiliation, or any other characteristics protected by local laws, regulations, or ordinances. If you need assistance or accommodation due to a disability or special need when applying for a role or in our recruitment process, please contact us at View email address on click.appcast.io Where It’s Best for YouWork Anywhere means you can work in an office or at home on any given day. It’s about getting the work done in the way and place that works best for each person. This applies across all locations and departments.Work Anywhere does not mean work at any time. We have predictable core hours where employees are generally available for meetings and collaboration. Employees are focused and available during core hours.We invest in our offices to make them places where our employees like to go. If you work in the office three or more days a week, you will have a dedicated office workspace. Our offices function as hubs to draw people in, create social bonds, and where random connections and mixing of ideas happen. We’re investing more in offices, culture, and offsite meetings, not less.Product teams are organized in regional product hubs for optimal collaboration and live within a time zone of their hub. Our current product hubs are located in Pleasanton, Columbus, Boston, Kansas City, New York City, Raleigh, and Toronto. We create opportunities for teams to get together in person regularly.Customer-facing roles, such as Sales and Professional Services, live near and/or travel to their customers.When an employee moves within a country it does not cause a change in salary. Where you live impacts you and your family. Not knowing if your compensation will change if you move can cause stress and uncertainty for everyone. We wanted to eliminate that.Work at Veeva. Work where it’s best for you.