Marketing Manager

Description

Duties and Responsibilities:

• Gathers and analyzes information to identify new markets and customers, demand for products and services, and efficacy of existing marketing campaigns and strategies.

• Conducts market research, sales forecasting, and strategic planning to assess and ensure the sale and profitability of products.

• Conduct pricing research and analysis to ensure competitive product and service pricing.

• Maintains knowledge of trends and developments in the market; identifies needs for new products and services and makes recommendations to leadership.

• Analyzes and evaluates financial aspects of product development.

• Collaborates in the development of new products.

• Composes, develops, evaluates, and conducts training on marketing activities, strategies, and policies.

• Secures and maintains corporate and wholesale accounts.

• Collaborates, participates in, and coordinates promotional activities or trade shows.

• Negotiates contracts for services needed to execute a marketing strategy.

• Performs other duties as assigned.

Required skills/ abilities:

• Excellent verbal and written communication skills.

• Excellent interpersonal and customer service skills.

• Excellent organizational skills and attention to detail.

• Strong analytical and problem-solving skills.

• Strong supervisory and leadership skills.

• Ability to create, implement, and monitor budgets.

• Thorough understanding of principles and methods used to promote, display, and sell products and services.

• Proficient with Microsoft Office Suite or related software.

Education and Experience:

• A minimum of three to five years of experience in a related field required.

• Bachelor’s degree in business, Marketing, or related field preferred.

Equal Opportunity Employer

This employer is required to notify all applicants of their rights pursuant to federal employment laws.

For further information, please review the Know Your Rights ( notice from the Department of Labor.