Director of Financial Planning & Analysis

Director of Financial Planning & Analysis

We create and sell active eyewear for everyone. This role is a leadership position in financial planning & analysis.

About the Role

When others see numbers, you see the story behind them. You’ll own company‑wide planning, forecasting, and long‑range strategy, delivering insights that guide leadership decisions and fuel smart growth. You’ll partner closely with teams across the business to connect performance to strategy, model what's next, and help invest in the right opportunities at the right time.

Responsibilities

• Challenge the status quo and promote innovative approaches.
• Build strong internal and external relationships through clear, concise, and influential communication.
• Apply seasoned leadership to manage multi‑team alignment and strategic department initiatives.
• Act as a primary culture carrier, leading by example and living into the company’s values.
• Drive performance and personal growth through consistent coaching, clear accountability, and monthly one‑on‑ones.
• Mentor newer leaders on vision and strategic insights.
• Connect dots within your department to ensure alignment with broader company goals.
• Own the division budget with strategic foresight for broader needs.

Role Specific

• Provide clear insights into business performance and key financial metrics.
• Partner with the Director of Business Intelligence, Controller, and other key role holders to interpret financial results and support strategic decision‑making.
• Oversee cash flow management, working capital strategy, and liquidity planning to ensure financial health and flexibility.
• Lead company‑wide budgeting, forecasting, and long‑range planning in collaboration with department leaders.
• Directly manage, mentor, and develop the FP & A team, establishing scalable processes and ensuring strict accuracy across all financial outputs.
• Identify strategic and operational financial risks and opportunities, providing proactive, forward‑looking recommendations.
• Provide detailed financial modeling and scenario planning for key initiatives, M&A opportunities, and capital allocation decisions.
• Own the Budget vs. Actuals process, partnering with department leaders across all teams to understand operational velocity and OpEx movement.
• Deliver high‑impact executive presentations, narrative‑driven storytelling, and board/investor‑level reporting.
• Build and manage a high‑performing team while partnering across functions to ensure financial alignment.
• Report directly to the Chief Financial Officer.
• Perform other related duties as assigned.

About the Ideal Candidate

• 7+ years of financial planning & analysis experience with 5+ years of management experience.
• Deep understanding of financial and accounting principles.
• Ability to develop financial strategies that align with company goals.
• Effectively communicating financial information to senior management.
• Expert level in Microsoft Excel.
• Familiarity with Workday Adaptive Planning (Adaptive Insights).
• Knowledge of financial systems (e.g., NetSuite).
• Experience with Figma is a plus.
• Proven experience leading financial reporting, budgeting/forecasting, and long‑range planning.
• Experience in a scaling or high‑growth environment.
• Strong organizational skills and attention to detail.
• Strong communicator who values collaboration.
• Driven by personal growth and thrives in a culture of feedback.
• Proactive and independent problem‑solver.

What You Get

• Salary range: $170,000 – $190,000 (final number dependent on experience).
• Medical, dental, and vision benefits.
• 401(k) with company matching.
• Financial wellness counseling.
• Paid vacation and flexible work environment.
• Opportunities for career growth and learning.

No visa sponsorship is available for this position.

Equal Employment Opportunity

As set forth in goodr’s Equal Employment Opportunity policy, we do not discriminate on the basis of any protected group status under any applicable law.