Senior Product Manager

Senior Product ManagerThe Senior Product Manager will lead product strategy, development, and execution across NCAA Digital products and platforms, driving innovative fan experiences that serve millions of passionate college sports fans. This role is responsible for identifying opportunities, defining product vision, and delivering high-impact initiatives across the NCAA Digital ecosystem, including NCAA March Madness Live and related NCAA.com championship experiences.The Senior Product Manager will play a critical role in shaping and delivering best-in-class experiences throughout the fan journey, focusing on engagement, content discovery, live event consumption, and platform growth. This individual will lead products from strategy through execution while balancing user needs, business objectives, and technical considerations, and will work cross-functionally with engineering, design, analytics, editorial, marketing, and business stakeholders.The Senior Product Manager will:Lead platform-specific prioritization and execution across connected TV ecosystems, including Roku, Fire TV, Xbox, LG TV, Android TV and other emerging connected platforms, balancing fan experience consistency with unique platform capabilities, technical constraints, certification requirements, and release processes.Create and communicate product plans, roadmap updates, feature requirements, launch readiness materials, and performance recaps to cross-functional stakeholders and leadership teams.Own and drive product strategy for assigned product areas and platform experiences. Translate fan needs, business priorities, research insights, analytics, and market trends into product vision, roadmaps, and measurable outcomes.Lead relationships with internal development teams and third-party partners for assigned product areas. Own the end-to-end product lifecycle from concept through launch, optimization, and ongoing iteration.Serve as a key product partner and primary point of contact for assigned product areas across internal and external stakeholder groups.Communicate product strategy, priorities, risks, timelines, and results clearly and effectively to both technical and non-technical audiences.The Essentials:Minimum of 5+ years of professional experience in product management, digital media, streaming, sports, or related technology fieldsExperience owning digital products or platform features throughout the full product lifecycle from strategy and ideation through launch and optimization across mobile, connected TV, and/or digital platformsExperience working with streaming/video experiencesExperience working on connected TV platforms (Roku, Fire TV, Android TV, gaming consoles, smart TVs, etc.) preferred but not requiredPassion for sports, media, and fan-focused product experiences preferredStrong analytical and problem-solving skills with experience leveraging qualitative and quantitative data to drive product decisionsExperience working cross-functionally with Engineering, Design, Research, Operations, and business stakeholdersStrong written and verbal communication skills with experience creating product briefs, requirements, presentations, and executive updatesExperience operating in fast-paced live event or high-traffic digital environments preferredProficient with product and project management tools including JIRA, Confluence, Excel, PowerPoint, and analytics platformsPassion for the latest emerging technologies, including AI preferred but not required