Marketing & Communications Manager

Marketing & Communications Manager

The Marketing & Communications Manager leads the planning, coordination, and day-to-day execution of Dawson's marketing and communications initiatives. This role ensures that the School's story is communicated clearly, consistently, and effectively across internal and external channels. Working closely with the Director of Enrollment & Marketing Communications, the Manager translates institutional priorities and strategic messaging into structured communications plans, editorial calendars, and coordinated campaigns. The role is responsible for managing the production of major communications initiatives, guiding the development of content and publications, and ensuring that communications workflows support both quality and sustainability. Through thoughtful planning, editorial leadership, and collaboration across departments, the Marketing & Communications Manager helps ensure that Dawson's communications strengthen enrollment efforts, support community engagement, and reflect the School's Mission and Core Values.

This role is accountable for delivering:

• A workable annual communications plan and editorial calendar
• Strong coordination of school-wide communications
• More reliable execution across website, social, email, and publications
• Strong first drafts and production systems for institutional communications
• Better workflow management, reduced last-minute scrambling, and clearer task distribution

Essential Functions:

The essential duties and responsibilities of this position include, but are not limited to:

• Professional Work Habits & Mission Alignment
• Professional Standards & Conduct
• Commitment to Dawson Culture
• Confidentiality & Ethical Practice
• Working Agreements
• Knowledge & Expertise
• Website & Channel Oversight
• Team, Vendor & Production Management
• Measurement & Improvement
• Professional Growth & Self-Awareness

Qualifications, Education & Experience:

Bachelor's Degree (B.A.) from a four-year college or university Three (3) years of program coordination/administrative management experience Computer Skills – To perform this job successfully, an individual should have advanced skills in Google Docs, Forms, and Sheets, as well as Microsoft Word and Excel for Apple or comparable software Language Ability – Ability to write routine reports and correspondence. Ability to speak effectively before groups of customers or employees, or an organization Reasoning Ability – Ability to solve practical problems.

Work Environment:

The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions. The noise level in the work environment is usually moderate.

Physical Demands:

The physical demands described here are representative of those required to perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions. While performing the duties of this job, the employee is regularly required to stand and walk; use hands to handle, or feel; reach with hands and arms; and stoop, kneel, crouch, or crawl. The employee must frequently lift and/or move up to 10 pounds and occasionally lift and/or move up to 25 pounds.