Senior Technical Product Marketing Manager

Role Description

We're hiring a Senior Technical Product Marketing Manager to be the technical storyteller for the Couchbase platform. You'll translate deep product capability into differentiated narratives, proof, and enablement for technical audiences — developers, architects, DBAs, and platform teams — and arm our field with the demos, content, and competitive ammunition they need to win.

This is a hands-on role for someone who is equally comfortable in an architecture diagram, a query console, and on stage. You'll partner closely with Product Management, Engineering, Sales Engineering, and Developer Relations, and play a central role in product launches and go-to-market motions across our portfolio.

What You'll Do

• Own the technical narrative.
• Turn complex platform capabilities — distributed architecture, performance, scale, AI/vector search, mobile/edge sync — into clear, differentiated positioning and messaging for technical buyers and influencers.
• Create technical content.
• Produce solution briefs, reference architectures, whitepapers, benchmark and TCO validations, blog posts, and technical FAQs that make the case with evidence, not adjectives.
• Build demos and proof points.
• Develop and maintain compelling product demos and hands-on proof assets; partner with Field Engineering on POC playbooks and enablement.
• Drive competitive intelligence.
• Run hands-on technical teardowns of competing databases and data platforms; distill findings into battlecards, win themes, and objection handling.
• Enable the field.
• Equip Sales and Sales Engineering with the technical assets, talk tracks, and training to qualify and advance opportunities.
• Be a technical spokesperson.
• Represent Couchbase in webinars, conferences, developer communities, and analyst briefings; make technical audiences believe.
• Partner on launches.
• Work with PM and Engineering to validate messaging, shape launch plans, and feed customer and field insight back into the roadmap.

Qualifications

• 6+ years in technical product marketing, developer relations, solutions/sales engineering, or a comparable technical role in enterprise software — ideally databases, data infrastructure, or cloud.
• Genuine technical depth: you can reason about databases (NoSQL and SQL), distributed systems, and cloud platforms (AWS, GCP, or Azure), and you're comfortable reading architecture diagrams and writing queries or code snippets.
• A track record of building demos and technical content that move technical audiences to act.
• Exceptional written and verbal communication — you can go deep with an engineer and up-level for an executive in the same day.
• Experience with competitive positioning and sales enablement in a B2B technical product.
• Confidence presenting to technical audiences, on stage and on camera.
• Bachelor's degree in Computer Science or a related field, or equivalent hands-on experience.

Nice to Have

• Hands-on experience with Couchbase, MongoDB, or other NoSQL / document databases.
• Familiarity with AI/ML, vector search, or retrieval-augmented generation (RAG).
• Exposure to mobile/edge or real-time analytics workloads.
• Experience marketing to developers and building technical community.

Benefits

• Generous Time Off Program - Flexibility to care for you and your family.
• Wellness Benefits - A variety of world class medical plans to choose from, along with dental, vision, life insurance, and employee assistance programs.
• Financial Planning - Retirement program and Business Travel Insurance.
• Career Growth - Be valued, Create value approach.
• Fun Perks - An ergonomic and comfortable in-office / WFH setup. Food & Snacks for in-office employees.
• And much more!