Lifecycle Marketing Manager (Email & SMS)
Activate Talent
Location: Remote Type: Full-time Our client is a fast-growing, customer-obsessed brand on a mission to turn every click into a customer and every customer into a loyal fan. Our DTC subscription model is thriving, and we’re now looking for a Lifecycle Marketing Manager to own our email and SMS channels, driving retention, engagement, and growth. Key Responsibilities: Own the day-to-day strategy and execution of our email and SMS marketing programs , focused получаетие, cross-sell, churn prevention, referral, and winback. Collaborate with the Director of Lifecycle Marketing to manage the campaign calendar—aligned with cultural moments, seasonal themes, promos, and product launches. Create clear, strategic briefs for copywriting and design teams to deliver engaging lifecycle content. Monitor and analyze key performance metrics (open rates, CTRs, CVR, churn, etc.) and deliver weekly reports with actionable insights. Lead A/B testing and ongoing optimization —testing aansprak send times, frequencies, copy, creative, CTAs, segmentation, and more. Refine customer segmentation and journey mapping to tailor messaging for key audience groups. Develop and execute list growth strategies for both email and SMS, leveraging high-impact acquisition tactics. Ensure timely, accurate, and high-quality deployments , with strong attention to compliance, segmentation, and user experience. Stay up to date on industry trends , compliance regulations (e.g., GDPR, CAN-SPAM), and emerging strategies in lifecycle marketing. What We’re Looking For: 2+ years of experience in lifecycle marketing, email/SMS marketing, or retention marketing. Hands‑on experience with platforms like Klaviyo , Postscript , or Attentive . Prior experience in DTC subscription‑based businessesინი> is a strong plus. Deep understanding of segmentation , personalization , and marketing automation . Analytical mindset—you know how to turn data into decisions. Excellent project management skills and the ability to work cross‑functionally under tight timelines. Strong written and verbal communication skills—you can confidently collaborate with creatives to bring ideas to life. #J-18808-Ljbffr Activate Talent
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...Description Job Description We are seeking a Senior Lifecycle Marketing Manager to own measurable performance improvements across the full... ...and execute structured A/B and multivariate tests across email, SMS, and in-app channels, building experimentation roadmaps...- ...Opportunity: Chelsea Piers is seeking a Marketing Manager to support the Lifecycle Marketing team in driving customer... ...bring hands-on experience in CRM/email, customer communication, and... ...lifecycle campaigns across email, CRM, and SMS under the direction of the Lifecycle...Full timeSeasonal workLocal area
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...Opportunity We are seeking a talented and data-driven Lifecycle Marketing Manager to help develop and execute the lifecycle engagement... ...leadership. Monitor and maintain channel health across email, push, SMS, and in-app messaging. Required Qualifications: ~5...Work at officeWork from home$70k - $75k
...Marketing Manager, Lifecycle Marketing Chelsea - New York, NY Overview Salary Range $70,000.00... ...They bring hands-on experience in CRM/email, customer communication, and campaign... ...lifecycle campaigns across email, CRM, and SMS under the direction of the Lifecycle...Full timeSeasonal workLocal area$150k - $160k
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...highly skilled and experienced Senior Lifecycle Marketing Manager to join our team at Public.com. This role... ...Build and maintain Braze canvasses, emails, push notifications, and deep in-app... ...including email, push, in-app messaging, SMS, and direct mail ~ Expertise in...- ...Square) About the Role We're looking for a Lifecycle Marketing Manager to support and execute against Captions' end-to-end... ...building, launching, and optimizing campaigns across email, push, in-app, and SMS. You'll work closely with cross functional teams...Full timeLocal areaNight shift
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...unmatched accuracy, quality, and trust. The Role We're hiring a Lifecycle Marketer to own how we communicate with our users after they walk in... ...1M users sustainable. What You’ll Do Assess our current email, SMS, and push setup and develop a full lifecycle roadmap...Remote workFlexible hours$105k - $125k
...Lifecycle Marketing Manager New York City, NY About Dorsia Dorsia is at the forefront of hospitality-tech innovation, redefining how... ...coordination, prioritization, and message consistency across email, SMS, push notifications, and in-app channels. Develop and...Work at officeNight shift- ...FIGR) is transforming capital markets through blockchain. We’re... ...About the Role As a Senior Lifecycle Marketing Manager at Figure, you will architect... ...such as voice, voicemail, and SMS, you’ll ensure every... ...integrated into existing lifecycle email triggers and nurture flows....Visa sponsorshipWork visa
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