Investment Banking Marketing Strategy Associate

Job Description

The J.P. Morgan Investment Bank provides investment banking solutions, including M&A, capital raising, and risk management, for a broad range of corporations, institutions, and governments. This role will support the investment banking teams—including industry coverage and product groups (M&A, Capital Markets, and Corporate Finance Advisory)—in the development and execution of strategic marketing plans and integrated campaigns. The candidate will assist in tracking the investment banking landscape, including competitor activity, J.P. Morgan’s practices, and industry trends.

As an Investment Banking Marketing Strategy Associate within Asset and Wealth Management, you will assist in implementing internal and external campaigns, working closely with the business, cross-line-of-business partners, and the broader Corporate and Investment Bank Global Marketing and Communications group.

Job Responsibilities

• Support investment banking teams in executing strategic marketing plans and programs that align with business priorities
• Monitor competitor and industry developments to help inform marketing strategies that support the J.P. Morgan brand
• Assist in creating content in partnership with the business to support the needs of investment banking product and industry teams (e.g., videos, podcasts, articles)
• Assist in the implementation of internal and external campaigns that leverage all distribution channels (client newsletters, web, social, etc.) to increase the reach of content developed by the business and marketing centers of excellence
• Coordinate with agencies, vendors, and internal partners globally to assist in building out campaign materials—on time and on budget
• Support coordination with the extended global team of marketing colleagues to ensure consistent messaging across sector, local, regional, and global activity
• Help produce campaign recaps and quarterly reports showcasing marketing initiatives across CIB Marketing globally and locally, incorporating data and analytics and digital assets
• Manage logistics tied to asset creation, from project submissions in WorkFront to scheduling podcast/video recordings with internal and external stakeholders, coordinating with the Production team and vendors through execution
• Assist in reviewing program results with the Data and Analytics team to help optimize campaigns and apply learnings to future initiatives
• Support kick-off and debrief meetings for programs to ensure alignment across Internal Comms, Content, Web, Social, Production, Legal, Compliance, etc.

Required Qualifications, Capabilities, & Skills

• Minimum of 3 years of work experience in investment banking or marketing
• Foundational knowledge of, and interest in, investment banking products, client segments, and the overall industry landscape
• Strong interest in digital and content marketing
• Solid analytical skills; able to synthesize information and identify trends and opportunities
• Experience supporting projects and processes, including budget tracking and coordination
• Strong written and oral communication skills; proficient in developing decks (Microsoft PowerPoint) for internal stakeholders
• Organized and detail-oriented, with the ability to manage logistics for internal and external stakeholder needs (e.g., podcast episodes)
• Ability to work collaboratively with senior leaders and cross-functional teams
• Strong organizational and time management skills, with the ability to manage multiple projects concurrently
• Comfortable working in an environment with shifting priorities and timelines
• Detail-oriented self-starter with a data-driven approach

About Us

JPMorganChase, one of the oldest financial institutions, offers innovative financial solutions to millions of consumers, small businesses and many of the world’s most prominent corporate, institutional and government clients under the J.P. Morgan and Chase brands. Our history spans over 200 years and today we are a leader in investment banking, consumer and small business banking, commercial banking, financial transaction processing and asset management.

We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process. 

We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants’ and employees’ religious practices and beliefs, as well as mental health or physical disability needs. Visit our  FAQs for more information about requesting an accommodation.

JPMorgan Chase & Co. is an Equal Opportunity Employer, including Disability/Veterans

About the Team

J.P. Morgan’s Commercial & Investment Bank is a global leader across banking, markets, securities services and payments. Corporations, governments and institutions throughout the world entrust us with their business in more than 100 countries. The Commercial & Investment Bank provides strategic advice, raises capital, manages risk and extends liquidity in markets around the world.