Physician Liaison

Job Description

Job Description

FYZICAL Therapy & Balance Centers - Copperfield is seeking a part-time Physician Liaison to join our team at our Houston, TX, location! Our clinic address is 8526 Highway 6 N Houston, TX 77095

The Physician Liaison works closely with our clinical team and is a brand ambassador to the community who will call upon local physicians to build a relationship and prospect referral leads to grow the patient referral base. This position is essentially a combination of sales and public relations through strategically promoting the clinics’ services and treatments while strengthening our reputation in the community. The Physician Liaison is responsible for overseeing designated territory of physicians and medical clinics.

The Physician Liaison is critical for the success of a clinic. The Liaison not only strives to increase patient referrals, and to strengthen relationships with providers and their staff, but as a community facing representative provides prospective patients and the community with a first impression of our brand. The Physician Liaison works to cultivate positive, open and helpful relationships among community practices, medical staff and providers alike while managing feedback and strengthening our reputation. The Liaison is essentially the bridge between our clinic and the referring offices and our broader community. Responsibilities

• Leads initiatives to build volume and favorable provider perceptions among internal and external referral streams.
• Develops and implements specific outreach, relationship building and marketing plans to meet goals.
• Proven experience in scientific or medical equipment technical sales, pharmaceutical or medical device sales, or related field sales roles with a focus on B2B (business-to-business) transactions.
• Strong negotiation skills coupled with excellent communication abilities to build lasting customer relationships.
• Demonstrated success in meeting or exceeding sales goals through outside sales efforts within a designated territory.
• Proficiency in Microsoft Office Suite (Word, PowerPoint) and CRM systems for managing client data and sales pipelines effectively.
• Technical knowledge of medical devices or pharmaceutical products is highly desirable; prior experience with enterprise selling is a plus.
• Exceptional organizational skills with the ability to manage multiple accounts while maintaining high levels of customer service.
• Leadership qualities that inspire confidence in clients and motivate team collaboration.
• Field sales experience with a focus on analysis skills for assessing market opportunities and client needs.
• Must exhibit excellent time management skills, organization and communication skills and thrive in a fast-paced environment.
• Analyzing referral data, checking DMR daily, facilitating marketing campaigns.
• Ability to use certain templates and programs for tracking and leads management.
• Develops strong business relationships with local community organizations and businesses.
• Works collaboratively with other system functions that interact with physician offices, including hospital medical affairs, outbound referral systems, provider recruitment, and provider resources.
• Establishes and maintains ongoing communications with referring providers and/or their office staff, including routine or follow-up visits, emails and phone calls.
• Uses research-based methods and implements strategies to build awareness and trust.
• Identifies referral sources (target audiences).

Required Skills

• Bachelor’s degree in Marketing/Communications, Business Administration or Healthcare preferred.
• Develop and manage relationships with healthcare professionals, clinics, hospitals, and pharmaceutical clients to promote our medical devices and solutions.
• Conduct engaging product demonstrations and technical presentations tailored to client needs, highlighting product benefits and features.
• Negotiate contracts, pricing, and terms with clients to close deals efficiently while ensuring mutual satisfaction.
• Identify new business opportunities within existing accounts and expand territory coverage through proactive outreach and networking.
• Provide expert guidance on product applications, technical specifications, and clinical integration to support customer decision-making processes.
• Collaborate with internal teams to coordinate product launches, training sessions, and educational events that enhance client understanding and satisfaction.
• Maintain detailed records of client interactions, sales activities, and pipeline status using CRM (Customer Relationship Management) systems to track progress toward sales targets.
• Analyze market trends and customer feedback to refine sales strategies and improve overall account management efforts.
• Recent and direct experience working in a communications position within a sales or marketing environment may be substituted in lieu of education and/or experience requirements.  
• A Valid Driver’s License as daily driving is a job requirement.
• Willing to travel within an assigned territory.
• Must provide own vehicle, however mileage reimbursement will be covered.
• Strong organizational and time management skills.
• Fluent in computer programs.
• Effective oral and written communication skills.