Digital Outreach Manager, Trial Equity & Optimization
$143.23k - $185.35kGilead
Job Description
We’re here for one reason and one reason only – to cure cancer. Every moment is dedicated to developing treatments and every action moves us one step closer to our goal. We’ve made incredible scientific breakthroughs and our pioneering personalized CAR T-cell therapies have changed the paradigm. But we're not finished yet.
Join Kite, as we make even bigger advances in cancer therapies, and help shape where our business and medical science goes next.
We believe every employee deserves a great leader. People Leaders are the cornerstone to the employee experience at Gilead and Kite. As a people leader now or in the future, you are the key driver in evolving our culture and creating an environment where every employee feels included, developed and empowered to fulfil their aspirations. Join Kite and help create more tomorrows.
Job Description
Everyone at Kite is grounded by one common goal – curing cancer. Every single day, we seek to establish a direct line between that purpose and our day-to-day work. Join us in this mission!
You will be responsible for supporting Kite’s strategy for representativeness and inclusion in clinical trials in partnership with the multi-year vision for trial equity and optimization. This strategy includes building and nurturing community and advocacy relationships, building awareness internally and externally, driving health literacy, designing diversity into programs and studies, enabling clinical trial patient participation, and improving clinical trial participant outcomes. This role will transform the success of participation and retention of diverse populations that are representative of the global epidemiology of the disease states where we are pursuing treatment, and curative therapies. Collaboration across key development and functional areas is critical (e.g., Real World Evidence, Clinical Operations, Clinical Data Science, Clinical Development, Regulatory Affairs, Medical Affairs, and Public Affairs).
Key Responsibilities:
- Design and implement digital engagement campaigns that increase awareness, participant engagement, and qualified referrals, leveraging email marketing, digital content, webinars, and targeted outreach strategies.
- Develop and execute patient recruitment and enrollment strategies that leverage digital marketing channels and insights from patient, community, and trial equity initiatives to improve awareness, participation, and enrollment across clinical trials.
- Design and manage multi-channel digital campaigns (e.g., social media, search, email, websites, and outreach initiatives in collaboration with patient advocacy organizations and community partners) to engage diverse patient populations and drive qualified referrals to study sites.
- Partner with Clinical Operations, Patient Engagement, Site Engagement, Medical Affairs, Public Affairs, and external vendors to align recruitment activities with trial timelines, enrollment goals, and Trial Equity objectives.
- Monitor and analyze recruitment performance metrics to evaluate campaign effectiveness, patient conversion rates, enrollment trends, and return on investment, providing actionable recommendations for continuous optimization.
- Identify and implement innovative digital recruitment strategies and enrollment solutions that increase clinical trial awareness, improve participant engagement and conversion, and optimize enrollment and retention outcomes through scalable, data-driven approaches.
- Serve as the digital marketing and patient enrollment subject matter expert, establishing best practices, standard processes, and scalable approaches that strengthen Kite's patient recruitment capabilities and support long-term Trial Equity goals.
Basic Qualifications:
- 6+ Years with BS/BA
OR - 4+ Years with MS/MA
Preferred Qualifications:
- Experience developing and executing digital marketing and patient-facing communications for diverse audiences
- Experience with marketing, analytics, and digital engagement platforms
- Knowledge of / experience with Social Media platforms (i.e. Meta, Google Ads, YouTube, etc.)
- Proficiency with digital content creation tools (e.g., Canva, Microsoft PowerPoint, or similar platforms)
- Bachelor or higher degree in Life Sciences, Medical, Nursing, Pharmacy, Data Science, or related field
- Experience leading cross-functional teams
- Knowledge of drug development and Phase I-IV clinical trials
- Demonstrated planning and organizational skills, including project management of multiple time-sensitive projects
- Ability to communicate complex topics in simple terms to a variety of internal and external stakeholders that is succinctly tied to the overall strategy for representativeness in clinical trials
- Ability to effectively collaborate across a diverse, global, highly matrixed team environment
- Efficient, organized, and able to handle short timelines in a fast-paced environment
- Experience with database and dashboard development and analytical visualization tools and software
- Excellent English language fluency including verbal and written communication skills, with a track record for effectively communicating scientific, medical, and organizational concepts
People Leader Accountabilities:
- Create Inclusion - knowing the business value of diverse teams, modelling inclusion and embedding the value of diversity in the way they manage their teams.
- Develop Talent - understand the skills, experience, aspirations and potential of their employees and coach them on current performance and future potential. They ensure employees are receiving the feedback and insight needed to grow, develop and realize their purpose.
- Empower Teams - connect the team to the organization by aligning goals, purpose, organizational objectives and holding to account. They provide the support needed to remove barriers and connect their team to the broader ecosystem.
For additional benefits information, visit:
* Eligible employees may participate in benefit plans, subject to the terms and conditions of the applicable plans.
Kite is a biopharmaceutical company engaged in the development of innovative cancer immunotherapies with a goal of providing rapid, long-term durable response and eliminating the burden of chronic care. The company is focused on chimeric antigen receptor (CAR) and T cell receptor (TCR) engineered cell therapies designed to empower the immune system's ability to recognize and kill tumors. Kite is based in Santa Monica, CA. For more information on Kite, please visit . Sign up to follow @KitePharma on Twitter at .
For jobs in the United States:
Kite Pharma is committed to providing equal employment opportunities to all employees and applicants for employment, and is dedicated to fostering an inclusive work environment comprised of diverse perspectives, backgrounds, and experiences. Employment decisions regarding recruitment and selection will be made without discrimination based on race, color, religion, national origin, sex , age, sexual orientation, physical or mental disability, genetic information or characteristic, gender identity and expression, veteran status, or other non-job related characteristics or other prohibited grounds specified in applicable federal, state and local laws. In order to ensure reasonable accommodation for individuals protected by Section 503 of the Rehabilitation Act of 1973, the Vietnam Era Veterans' Readjustment Act of 1974, and Title I of the Americans with Disabilities Act of 1990, applicants who require accommodation in the job application process may contact View email address on gilead.yello.co for assistance.
For more information about equal employment opportunity protections, please view the 'Know Your Rights' poster.
Kite Pharma will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, (c) consistent with the legal duty to furnish information; or (d) otherwise protected by law.
Our environment respects individual differences and recognizes each employee as an integral member of our company. Our workforce reflects these values and celebrates the individuals who make up our growing team.
Kite Pharma provides a work environment free of harassment and prohibited conduct. We promote and support individual differences and diversity of thoughts and opinion.
For Current Kite Pharma Employees and Contractors:
Please apply via the Internal Career Opportunities portal in Workday.
$143.23k - $185.35k
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