Used Car Buyer - Crest Honda
Sonic Automotive
Used Car Buyer - Crest Honda
The Used Car Buyer will have a primary responsibility of executing a process which involves prospecting, appraising, and presenting offers to current vehicle owners with the goal of purchasing their vehicles from multiple sources for resale.
Duties and Responsibilities:
- Interfaces with current used vehicle owners from multiple resources with the purpose of purchasing their vehicle.
- Approaches, greets and interfaces with dealership customers to appraise and offer to purchase their current vehicles.
- Utilize Sonic Automotive automated inventory management system.
- Understand market trends and changes to trends in geographic market
- Provide guidance and support to dealership Sales Associates as it relates to purchasing used vehicles.
- Appraise used vehicles.
- Attend Trade walks daily.
- Exhibits high level of commitment to guest satisfaction.
- Knows and understands the federal, state and local laws which govern retail automotive sales.
- Established personal income goals that are consistent with dealership standards of productivity, and devises a strategy to meet those goals.
- Attends product and sales training courses as requested by General Manager or Sales Managers.
- Keeps abreast of new products, features, accessories, etc. and their benefits to guests.
- Knows and understands equity and values, and is able to explain depreciation to the guest.
- Introduces guest to sales department personnel to sell them a new vehicle after purchase of their existing vehicle.
- Maintains an owner follow-up system that encourages repeat and referral business and contributes to guest satisfaction.
- Maintains a prospect development system of current used vehicle prospects and schedules appointments to appraise and purchase used vehicles.
- Attends sales meetings.
- Maintains a safe work environment.
- Maintains a professional appearance.
- Realize that the company's business is built on guest satisfaction and devote himself/herself to guaranteeing satisfaction to guests.
- Determine management, production and quality requirements by asking questions and listening.
- Attend Sonic meetings as requested.
- Maintain a follow-up system that encourages follow through with assigned project
- Report to Supervisor regarding objectives, planned activities, reviews and analyses.
- Review and analyze actions at the end of each day, week, month, and year to determine how to better utilize time and plans more effectively.
- Understand the terminology of the business and keep abreast of technology changes in the product.
- Follow directions from a supervisor.
- Understand and follow work rules and procedures.
- Accept constructive criticism.
- Interact well with others and be a positive influence on associate and guest morale.
Qualifications
- College Degree preferred but not required; High school diploma or the equivalent required.
- High level of customer service is required.
- Ability to read and comprehend instructions and information.
- Professional personal appearance.
- Excellent communication skills.
- Ability to meet company's production and quality standards.
- Outstanding Computer skills required.
- Previous dealership, selling or marketing experience preferred.
- All applicants must be authorized to work in the USA.
- All applicants must perform duties and responsibilities in a safe manner.
- All applicants must be able to demonstrate ability to pass pre-employment testing to include background checks, MVR, drug test, credit report, and valid driver license.
Additional Information
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