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Senior Media Strategy Manager

$106.4k - $203.6k
Full-time

Microsoft Corporation

Overview

Welcome to one of the most dynamic and influential areas at Microsoft the Global Media Team . This business is not just growing fastits redefining the future. Microsofts Global Media Team is a diverse collaborative solutions-oriented team committed to infusing diversity and inclusion principles into our hiring our communication our innovation and the way we connect with our customers through advertising.

The Microsoft Global Media Team is responsible for planning activating and fiscally managing all media spend across Microsoft. The team works across a broad group of internal Microsoft products and business groups driving business impact by leading the development of innovative and world-class media strategies designed to meet our stakeholders unique business goals. The teams responsibilities extend to driving market intelligence and contributing to Microsofts media innovation across media channels and ad tech.

In this role you will lead paid media strategy planning and execution of campaigns and programs. You will be the point person driving strategy for high-profile initiatives working closely with internal marketing teams and our media agency to deliver impactful results. The candidate has deep proficiency across the media landscape (especially digital performance media) a growth mindset and an eagerness to innovate at the intersection of media data and technology. You thrive on learning and embracing new strategies and technologiesfrom privacy-first data collaboration to AI-driven optimizationand can translate these into actionable media plans. This is an opportunity for someone with a broad media background who excels in proactive planning cross-team collaboration and strategic vision-setting. The ability to navigate ambiguity influence internal partners and tell stories with data is key to success.

What will our team do for you Provide a supportive environment to bring your authentic self to work and amplify your strengths. Offer opportunities to gain new experiences stretch your skills and grow your career. Successes will be celebrated at every level of leadership. Prioritize your development with mentorship training (in both media and emerging areas like AI and a culture of continuous learning. Embrace and champion diversity & inclusion ensuring you are empowered to contribute ideas that drive innovation and resonate with our diverse customer base.

Microsofts mission is to empower every person and every organization on the planet to achieve more and were dedicated to this mission across every aspect of our company. Our culture is centered on embracing a growth mindset and encouraging teams and leaders to bring their valuable contributions each day. Join us and help shape the future of the world.

Lets build the futuretogether.

Responsibilities

TheSenior Media Strategy Manager are responsible for the following:

  • Shape the future of Microsofts global media strategy by developing innovative full-funnel media plans that drive business growth customer engagement and brand impact across digital and traditional channels.

  • Lead high-visibility campaigns at scale leveraging expertise across paid social search programmatic video audio out-of-home (OOH) and emerging media platforms to create meaningful customer experiences throughout the buyer journey.

  • Drive media innovation by identifying new opportunities testing emerging technologies and partnering with media platforms agencies and industry leaders to influence the future of advertising and marketing excellence.

  • Champion data-driven decision making by translating customer insights audience intelligence and campaign performance into actionable strategies that improve effectiveness optimize investment and accelerate business results.

  • Partner across a diverse ecosystem of stakeholders including Marketing Product Engineering Analytics Data Science MarTech Finance and Agency teams to align media investments with Microsofts strategic priorities and product go-to-market objectives.

  • Advance first-party data activation and measurement capabilities by leveraging customer data platforms CRM ecosystems cloud analytics clean room technologies and privacy-centric solutions to improve audience engagement and marketing performance.

  • Explore the intersection of media AI and technology applying emerging capabilities such as generative AI machine learning and advanced automation to enhance planning optimization measurement and campaign execution.

  • Influence and inspire without authority building trusted partnerships across highly matrixed teams and creating alignment around shared goals priorities and business outcomes.

  • Ensure operational effectiveness and responsible advertising practices by managing investments effectively maintaining brand safety standards and delivering campaigns with integrity compliance and accountability.

  • Foster a culture of continuous learning and experimentation encouraging curiosity innovation and diverse perspectives while helping Microsoft remain at the forefront of media and marketing transformation.

Other

  • Embody our culture and values.

Qualifications

Required Qualifications:

  • Bachelors Degree in Business Advertising Marketing Communications or related field AND 4 years experience in media marketing or advertising on the client or agency side

    • OR equivalent experience.

Preferred Qualifications:

  • Masters Degree in in Business Advertising Marketing or Communications related field AND 6 years experience in media marketing or advertising on the client or agency side

    • OR equivalent experience.

  • 8 years of experience coordinating media strategies with product marketing analytics agency and executive stakeholders.

  • 8 years of experience in designing campaign measurement frameworks before launch.

  • 8 years in consumer-facing media marketing gaming entertainment technology or subscription businesses.

  • Experience supporting Xbox PlayStation Riot Games EA Activision Blizzard Epic Games Roblox Twitch Discord Steam or similar gaming/media ecosystems

  • Experience managing large-scale media budgets and optimizing investment allocation across channels.

  • Experience supporting AAA console PC cloud gaming mobile gaming or subscription-based gaming services is a plus.

  • Subject matter expertise across paid social paid search programmatic video audio display and emerging media channels.

  • Proficient understanding of customer journey mapping and buyer behavior.

  • Demonstrated executive communication and storytelling skills.

  • Comfortable leveraging AI automation and advanced analytics to improve media outcomes



Media IC4 - The typical base pay range for this role across the U.S. is USD $106400 - $203600 per year. There is a different range applicable to specific work locations within the San Francisco Bay area and New York City metropolitan area and the base pay range for this role in those locations is USD $137600 - $222600 per year.

Certain roles may be eligible for benefits and other compensation. Find additional benefits and pay information here:
position will be open for a minimum of 5 days with applications accepted on an ongoing basis until the position is filled.

Microsoft is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age ancestry citizenship color family or medical care leave gender identity or expression genetic information immigration status marital status medical condition national origin physical or mental disability political affiliation protected veteran or military status race ethnicity religion sex (including pregnancy) sexual orientation or any other characteristic protected by applicable local laws regulations and ordinances. If you need assistance with religious accommodations and/or a reasonable accommodation due to a disability during the application process read more about requesting accommodations.


Required Experience:

IC

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