Marketing Lead
Kaizen Stackup
Marketing Lead & Brand Champion Location: Kennesaw, GA (On-Site) Compensation: Competitive Base + Performance Bonus + Full Benefits The Mission We are an engineering-first company solving some of the toughest challenges in electromagnetics, factory automation, aerospace manufacturing, and mixed reality systems . We don’t build marketing fluff. We build real systems that power aircraft production lines, automate precision manufacturing, and equip the world’s most advanced organizations with tools that change how things are made. Now we need someone to tell that story. We’re looking for a high-agency Marketing Lead & Brand Champion who can transform breakthrough technical innovation into a bold, dominant market presence. This is not a “coordinate with the agency” role. This is a roll-up-your-sleeves, own-the-brand, ship-fast kind of role. What You’ll Own 1. Digital Presence & Technical Storytelling Website Evolution You will serve as the product owner of our web presence. Our site shouldn’t feel like a brochure — it should feel like a deep-tech engine that captures the intensity and precision of what we build. Social Velocity (LinkedIn & Beyond) You’ll translate complex breakthroughs in automation and mixed reality into scroll-stopping, high-credibility content that engages decision-makers at aerospace primes, defense innovators, and advanced manufacturers. If you can turn a precision automation system into compelling content without dumbing it down — you’re our person. 2. Tactical Outreach & Lead Generation Precision Email Campaigns You’ll craft high-impact, concise outreach campaigns that open doors with high-value technical prospects. No spam. No fluff. Just sharp communication. Trade Show Command Own our presence at major industry events. From booth narrative and positioning to post-show follow-up strategy, you’ll turn conferences into measurable pipeline. 3. Employer Brand & Culture Amplification We want to attract engineers who are tired of mediocrity and want to work on “impossible” problems. You’ll help document and broadcast our culture — the mission, the grit, the craftsmanship. The goal? Make top-tier engineering talent actively seek us out. Who You Are Technically Curious You don’t need to be an engineer, but you can speak their language. Electromagnetics, aviation, automation, robotics, manufacturing, mixed reality — these topics excite you, not intimidate you. ⚡ Bias for Action You don’t wait for a 12-page brief. You take a conversation, build a strategy, and start executing. ✍️ Exceptional Communicator Your writing is clean, direct, and powerful. You hate corporate-speak. You love clarity. Builder’s Mindset You want to build something respected. Maybe even feared (in a good way). How Success Is Measured You’ll be evaluated across both Revenue Impact and Brand Resonance . Sales & Growth Marketing-influenced pipeline Target account engagement with aerospace & defense primes Faster conversion from cold lead to conversation Brand & Industry Presence Increased organic share of voice on LinkedIn and industry forums Higher web traffic, demo engagement, spec downloads, case study views Measurable trade show ROI Employer Branding Inbound interest from top-tier engineers Strong candidate feedback and brand perception Milestones First 30 Days: Full brand audit First 60 Days: Launch technical storytelling campaign First 90 Days: Deliver revamped website experience About the Company ISO 9001 certified Headquartered in Kennesaw, GA Specialists in automating large, complex, precision manufacturing systems Pioneers in projection-based mixed reality systems used in global aerospace programs Decades of experience supporting advanced aircraft production and factory automation We’ve helped revolutionize manufacturing environments by replacing stacks of drawings with intelligent projection systems — dramatically increasing precision and productivity. This is a company built by engineers who love solving real problems. Why Join? You won’t be marketing another app. You’ll be shaping the narrative for technologies that define the next generation of aerospace and defense manufacturing. If you want to: Build a brand that serious technical people respect Work directly with leadership Operate in a high-trust, high-impact environment Create something bold in a deep-tech industry Then this role is for you. Let’s build something that the industry talks about. #J-18808-Ljbffr Kaizen Stackup
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