Communications Specialist
San Marcos CISD
Communications Specialist
Promote positive public relations between the school district and community in cooperation with the Chief of Communications. Prepare and provide information to the public about the activities, goals, and policies of the school district. Distribute pertinent information about the district and its activities to employees.
Bachelor's degree in journalism, communications, public relations, or related field, preferred.
Excellent public relations, organizational, communication, and interpersonal skills
Ability to speak effectively before groups of employees, parents, or the public
Ability to communicate effectively in both written and oral forms with all levels of management, both internal and external to the district
Thorough knowledge of media relations and public relations functions
Ability to use software to develop spreadsheets, perform data analysis, and do word processing
Familiar with Adobe Suite, Microsoft applications; plus able to adapt and learn new software, required
Ability to operate, maintain, troubleshoot, and perform repairs to audio and video equipment
Experience in communications includes digital photography, audio-visual equipment, computers, writing, desktop publishing, and public relations. Personal cell phones and vehicles are required to handle district-related business, including after-hours.
Assist with production, publication, and distribution of district publications and news releases.
Ensure that public information activities contribute to the attainment of district goals and objectives.
Take photographs/video for district publications, presentations, and displays. Record meetings or programs (both video and audio) throughout the district.
Design, prepare, and edit district publications including newsletters, recruitment brochures, programs for special events, and other publications.
Acts as writer and editors of stories for newsletter, website, external publications, social media, and more.
Provides administrative assistance to the Chief of Communications and Technology
Contributes to the District website.
Must be able to attend events and meetings outside of normal works hours, such as Board Meetings, public hearings, school and District events with reliable transportation.
Assists in the coordination of District events.
Performs additional duties and accepts other responsibilities as may be assigned including special events.
Present, educate and schedule information sessions to assist and support parents and/or community.
Develop and publicize reports related to the performance of the district and articulate district goals and objectives.
Comply with policies established by federal and state law, State Board of Education rule, and local board policy.
Compile, maintain, and file all reports, records, and other documents as required.
Follow district safety protocols and emergency procedures.
None
Tools/Equipment Used: Standard office equipment including personal computer and peripherals; video camera, digital camera, video software
Ability to communicate effectively (verbal and written); ability to prioritize and handle a variety of duties simultaneously; ability to maintain emotional control under stress: occasional prolonged and irregular hours.
Repetitive hand motions; prolonged sitting and computer use; moderate lifting; work with frequent interruptions; may work prolonged or irregular hours; frequent district-wide and statewide travel.
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