Growth Marketing Channel Manager

The Role

As a Growth Marketing Channel Manager at OnePay, you will drive customer acquisition by owning paid social channels and scaling efficient growth across TikTok, Meta, and Google channels. You will:

• Own day-to-day execution and optimization of paid campaigns across TikTok , Meta (Facebook and Instagram) , and Google (UAC, Search, PMax, YouTube)
• Manage budgets, targeting, and bidding strategies to drive efficient acquisition across CPA , ROAS , and conversion goals
• Run high-volume creative testing in partnership with Social and Creative teams, rapidly iterating and scaling top-performing ads
• Analyze campaign performance and take decisive action by scaling winners and optimizing or pausing underperforming campaigns
• Collaborate with Operations, Analytics, and Growth teams to improve tracking, attribution, and full-funnel performance
• Build AI native strategies for testing and execution

You Bring

• 5+ years of experience in performance marketing, paid social, or growth marketing in a B2C or fintech environment
• Hands-on experience managing and scaling campaigns across Paid Social and Google Platforms
• Strong analytical skills with experience optimizing toward CPA , ROAS , and conversion metrics
• Proven ability to run structured creative testing and translate insights into scalable growth strategies
• Experience working cross-functionally with analytics, product, and creative teams
• AI fluency in daily workflows
• Drive and proactivity – everyone here is a builder and executor

What We Offer

• Competitive base salary, stock options, and health benefits from Day 1
• 401(k) plan with company match
• Remote-friendly (US), flexible time off (FTO), and opportunities for growth
• A high-growth, mission-driven, inclusive culture where your work has real impact