Social Media Content Creator

Fairfield County, CT

Sally's Apizza is one of the most legendary pizza brands in America — born in New Haven, built on coal-fired tradition, and growing fast. We're looking for a Part-Time Social Media Content Creator to help tell our story across digital platforms and connect with the communities we serve.

If you live and breathe social media, love food culture, and know how to make content that actually stops the scroll — we want to hear from you.

WHAT YOU'LL DO

• Develop and execute creative content strategies across Instagram, Facebook, TikTok, and more

• Shoot and edit photos and short-form videos that capture the Sally's experience

• Manage day-to-day social media posting and community engagement — responding to comments, messages, and reviews

• Conduct social listening to track trends, audience sentiment, and brand conversations

• Collaborate with the marketing team to align content with campaigns, promotions, and brand guidelines

• Support paid social efforts and help analyze performance using Meta Ads Manager, Google Analytics, or similar tools

WHAT WE'RE LOOKING FOR

• Proven social media experience (a portfolio or active accounts are a plus)

• Strong eye for visual content — photo and video creation/editing skills required

• Familiarity with social media management and scheduling tools

• Detail-oriented with excellent writing and proofreading skills

• Self-starter who can manage multiple projects and deadlines independently

• Passion for food, hospitality, and authentic storytelling

THE DETAILS

• Part-time, flexible schedule

• In-person — Fairfield County, CT (Stamford & Fairfield primarily, some travel to Hartford)

• Pay: $18 - $20 based on experience

• Must have an LLC.

SALLY’S CORE VALUES

Obsession for Apizza

True passion for the uncompromised quality and tradition of New Haven Apizza. Strive for excellence and bring your personal best to work every day.

Commitment To Our Guests

Demonstrate warmth and care while creating memorable moments of hospitality for all guests.

Strength of Character

Take pride in your job and use best judgment to do what is right and fair even when no one else is looking. Actively seek to build trust with colleagues and guests.

We Are Family

We are a hard-working crew that takes care of and supports one another while courageously providing honest feedback to hold each other accountable.

  ROLE COMPETENCIES

Attention To Detail

• Taking responsibility for a thorough and detailed method of working.

Functional Expertise And Usage

• Acquiring and applying functional knowledge in videography, photography, content creation, graphic design and social media.
• Understanding of social media, pop culture and viral trends
• Up to date knowledge of social media algorithms and how to create viral content

Organizational Awareness

• Having and using knowledge of systems, situations, procedures, and culture inside the organization to identify potential problems and opportunities, perceiving the impact and the implications of decisions on other components of the organization.

Oral Communication

• Shaping and expressing ideas and information in an effective manner.
• Conducting on-camera interviews

Integrity

• Upholding generally accepted social and ethical standards in job-related activities and behaviors.

JOB REQUIREMENTS:

Technical

• Strong computer skills (Microsoft Office, Adobe Creative Suite, and common social media platforms).
• General understanding of google analytics including targeted ads, ROI data, demographic analysis
• Basic understanding of SEO

Language

• English
• Basic Spanish (preferred but not required)

Experience

• A minimum of 1 year of proven success in a digital content creation setting.
• Comprehensive understanding of industry and viral trends

Work Environment

• Must be able to work on your feet for up to 10 hours at a time and have the ability to lift up to 50lbs.
• Must be available for work on days, nights, weekends, and holidays.
• This role requires you to be on-site at locations for at least 3 days a week as well as on-site for all new restaurant openings.
• Approximately 10% of your time will be spent traveling overnight to various locations around the country on an assigned project basis.