Assistant Brand Manager
ICONMA
Assistant Brand Manager
Our client, a American Multinational Clothing and Accessories Retailer company, is looking for an Assistant Brand Manager for their San Francisco, CA location.
Responsibilities:
- Create and maintain brief shells and updates in our Martech tools, ensuring the Growth team always has accurate, up-to-date campaign information.
- Manage reporting setup, asset info line items, and linking within our campaign management platforms.
- Serve as a reliable point of contact for brief status and tool hygiene across the team.
Paid Media Quality Assurance
- Conduct thorough QA on paid media assets and placements across platforms including Meta and Google, flagging discrepancies before campaigns go live.
- Partner with the broader media team to ensure creative specs, copy, and targeting details are accurate and on-brand.
- Develop a strong working knowledge of paid media fundamentals and a keen eye for detail.
Content Routing & Project Ownership
- Route content to external agency and vendor partners with clear direction, deadlines, and feedback — keeping projects moving without bottlenecks.
- Own end-to-end delivery of small promotional content projects, managing timelines, versioning, and final approvals.
- Build collaborative relationships with external partners and internal stakeholders to streamline content workflows.
Store Signage Communications
- Serve as the primary owner for store signage communications, partnering closely with Retail Marketing and Store Operations to ensure timely, accurate in-store messaging.
- Manage the flow of signage briefs, approvals, and change communications to the right teams at the right time.
- Connect brand campaigns to the physical retail environment, reinforcing a consistent customer experience in every store.
Requirements:
- Highly accountable — you follow through, communicate proactively, and take ownership of your work without being asked twice.
- Deeply curious — you want to understand not just the "what" but the "why" behind marketing decisions, and you're always looking to learn.
- Detail-oriented and organized — you can juggle multiple workstreams, catch the small stuff, and keep moving in a fast-paced environment.
- A collaborative communicator — you work well cross-functionally and can distill complex information clearly, whether for a brief or a quick Slack message.
- Energized by executional excellence — you see operational rigor as a superpower, not a chore.
- 0–2 years of experience in marketing, brand management, project coordination, or a related field (internships count).
- Familiarity with paid media platforms such as Meta Ads Manager or Google Ads — you don't need to be an expert, but you understand how campaigns are structured.
- Experience with project management tools such as Workfront, Asana, or similar.
- Strong written and verbal communication skills.
- Proficiency in Google Suite or Microsoft Office.
- Experience in retail, fashion, or consumer brand marketing.
- Exposure to in-store or shopper marketing, signage production, or retail operations.
- Comfort working with creative teams and external agency partners.
Why Should You Apply?
- Health Benefits
- Referral Program
- Excellent growth and advancement opportunities
Vacancy posted 2 days ago
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