Marketing Program Manager ( Public Sector )

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Staples is business to business. You're what binds us together.

Our marketing team is charged with an important task - sharing our Staples story. We use customer data and analytics to help us understand and improve our customers' experiences, drive customer retention, and encourage brand loyalty. Our team is diverse, with skillsets and responsibilities ranging from graphic design, content creation and performance marketing to loyalty & rewards programs. We work together to provide expertise and guidance, so that the Staples brand is well represented in all areas.

What you'll be doing:

• Develop and execute marketing programs for the Public Sector vertical (K-12 and higher-education and government agencies) focused on specific areas of the customer life cycle (acquisition, onboarding, grow share, prevent lapsing).
• Independently manage projects while working closely with cross-functional partners such as merchandising, sales, marketing operations, creative, and digital media to plan, execute, and analyze marketing campaigns.
• Analyze campaign effectiveness and maximize ROI.
• Manage reporting, forecasting, and data inputs.
• Think creatively to bring new initiatives and campaigns to life.

What you'll bring to the table:

• A cross-functional collaborator who can build alignment within a matrixed team to drive shared goals and strategy
• The ability to use data to measure progress and create content that drives interest to a B2B audience.
• Experience in customer lifecycle marketing a plus.
• Excellent verbal and written communication skills with the ability to effectively interact and present to stakeholders.
• Able to balance multiple priorities simultaneously with the ability to adapt to the changing needs of the business while meeting deadlines.
• Demonstrated ability to manage multiple priorities and hit deadlines.

Qualifications :

What's needed- Basic Qualifications:

• 5+ years of related work experience

• Strong proficiency in Microsoft Office suite (PowerPoint, Excel)

What's needed- Preferred Qualifications:

• Bachelor's degree or equivalent experience

• Experience with Marketo

• Experience in Marketing

• Experience within the Public Sector vertical

We Offer:

• Inclusive culture with associate-led Business Resource Groups

• Flexible PTO (22 days) and Holiday Schedule (7 observed paid holidays)

• Online and Retail Discounts, Company Match 401(k), Physical and Mental Health Wellness programs, and more perks and benefits

Interested in joining the team? Check out our perks and benefits !

Staples believes Inclusion is a verb and we encourage diversity of thinking and ideas as well as backgrounds and experiences. Staples is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, or any other basis protected by federal, state, or local law.