Director of Marketing & Public Relations | Lead Brand Strategy & Community Engagement in Healthcare

Job Description

Job Description

The Staff Pad is proud to partner with a leading regional healthcare organization in Las Vegas, NM to recruit an experienced Director of Marketing & Public Relations.

The Director of Marketing & Public Relations leads the organization's marketing, communications, and public relations efforts to strengthen brand awareness, support strategic growth initiatives, and promote healthcare services.

This role develops and executes strategic marketing plans, oversees advertising, publications, media relations, digital marketing, community outreach, and physician recruitment marketing while serving as the organization's primary media spokesperson.

Schedule: Full-Time | Evenings & Weekends as needed

What You’ll Do

Key Responsibilities

• Develop and execute marketing and public relations strategies aligned with organizational goals
  
• Create & manage advertising campaigns on television, radio, print, outdoor, and digital channels
  
• Oversee social media strategy to increase engagement and brand awareness
  
• Produce newsletters, brochures, presentations, and other marketing collateral
  
• Provide accurate, timely information while maintaining confidentiality
  
• Promote consumer education & engagement initiatives across multiple communication channels
  
• Serve as media liaison and organizational spokesperson, including crisis communications
  
• Build community partnerships, coordinate outreach initiatives, and manage news releases to promote services and organizational updates
  
• Manage sponsorships, donations, and organizational participation in civic activities
  
• Develop & manage the annual marketing budget; plan employee & physician recognition events
  
• Support physician recruitment through communications, site visit coordination, reporting, and contract support
  
• Prepare and implement the annual marketing plan
  
• Perform other duties as assigned
  

What We Are Looking For

Education & Experience

• Associate degree in Marketing, Communications, Healthcare Administration, or a related field (or equivalent experience); Bachelor's degree preferred
  
• Minimum of 2 years of marketing and/or public relations experience
  
• Healthcare and supervisory experience preferred
  

Additional Requirements

• Ability to manage multiple projects and deadlines
  
• Ability to thrive in a fast-paced environment with changing priorities
  
• Flexibility to work evenings and weekends as needed
  
• Ability to perform occasional walking, lifting, and other physical activities as needed
  

What You Can Expect

Benefits

• Medical, Dental and Vision Insurance
  
• 401k up to 5% Match + HSA & FSA options
  
• Life Insurance and Disability Insurance
  
• EAP (Employee Assistance Program)
  
• Worldwide Travel Assistance & Online Discount Marketplace
  

If you're a creative and strategic marketing leader passionate about marketing, community engagement and brand growth, ready to make an impact in healthcare, we encourage you to apply today!