Program Manager - Technology & Marketing

Job Summary Our client, a leading entertainment and media provider, is seeking a Program Manager, MarTech & CRM to join their team. Fully remote and open to candidates across all U.S. time zones. In this role, you will lead complex, cross-functional initiatives spanning marketing, technology, analytics, data architecture, and lifecycle strategy, owning end-to-end delivery from scoping through rollout. This is a program leadership role focused on facilitating execution across multiple teams, agencies, and vendors, not a hands‑on delivery or marketing strategy role. Success depends on strong stakeholder influence, accountability, and communication with leaders at all levels, up to the VP and SVP level. Core Responsibilities Own end-to-end delivery of complex, cross-functional MarTech and CRM initiatives involving multiple business units, from scoping through development and rollout Build and manage integrated plans, timelines, milestones, dependencies, and risks across multiple concurrent projects to keep initiatives on track and deliver measurable outcomes Translate business priorities into clear workstreams, requirements, and deliverables, and translate business needs into technical requirements for platform and data teams Design and operationalize intake, approval, and execution workflows to improve consistency, speed, and quality across lifecycle campaigns Serve as the central point of coordination across creative agencies and technology deployment partners, ensuring alignment on scope, timelines, and deliverables Drive accountability, resolve conflicts and blockers, and build alignment among stakeholders at all levels, including AVP, VP, and SVP leaders Prepare executive‑level presentations and communications that distill complex information and facilitate decisions, while supporting launch readiness and adoption of new capabilities across business units Required Skills/Experience (Must-Haves) 4+ years of program or project management experience, with proven ownership of complex, cross‑functional initiatives involving multiple business units and stakeholders, ideally within a large enterprise Strong influencing, relationship‑building, and leadership skills, with the ability to manage stakeholders at all levels without being overly aggressive Familiarity with marketing technology (MarTech), technical teams, data integrations, APIs, ETL processes, data pipelines, and system dependencies, with comfort asking technical questions (deep technical expertise is not required) Experience with project management tools such as Asana, Jira, Smartsheet, or similar Experience managing risks, resolving blockers, facilitating decisions, and communicating status and tradeoffs to senior leaders Experience establishing governance, intake, approval, and quality control processes that improve speed, accuracy, and scalability Excellent written and verbal communication skills, with the ability to simplify complex topics for technical and non‑technical audiences Preferred Skills/Experience (Nice-to-Haves) Bachelor's degree or equivalent practical experience Marketing or MarTech experience, with a B2C focus (streaming or entertainment industry experience is not required) Exposure to Salesforce Marketing Cloud, Braze, and/or CDP platforms (hands‑on platform expertise is not required) Exposure to AI or agentic AI initiatives Experience with platform implementations or integrations, complex marketing campaigns, workflow optimization, and process improvement Background as a Project/Program Manager, Go-to‑Market Manager, Chief of Staff, or technical professional with strong cross‑functional leadership experience PMP, Agile, or Scrum certification Key Competencies & Behaviors Strong ownership and accountability for delivery outcomes Skilled at influencing and building alignment across diverse stakeholders Proactive approach to identifying and resolving blockers and dependencies Highly organized, able to manage multiple projects and competing priorities Clear, concise communication with senior leadership Work Environment Location: Remote (100%), open to all U.S. time zones Occasional late meetings may be required, particularly for East Coast candidates collaborating with Pacific and Central teams Compensation & Benefits Pay Range: The approximate pay range for this position is between $39.00 and $56.00 per hour. Please note that the pay range provided is a good faith estimate. Final compensation may vary based on factors including but not limited to background, knowledge, skills, and location. We comply with local wage minimums. Medical, Dental, & Vision Insurance Plans Employee-Owned Profit Sharing (ESOP) 401K offered About KellyMitchell At KellyMitchell, our culture is world class. We're movers and shakers! We don't mind a bit of friendly competition, and we reward hard work with unlimited potential for growth. This is an exciting opportunity to join a company known for innovative solutions and unsurpassed customer service. We're passionate about helping companies solve their biggest IT staffing & project solutions challenges. As an employee-owned, women‑led organization serving Fortune 500 companies nationwide, we deliver expert service at a moment's notice. #J-18808-Ljbffr KellyMitchell Group