Admissions Counselor

Admissions Counselor

Reporting to the Assistant Director of Recruitment, the Admissions Counselor uses high-level customer service, relationship-building, presentation and analytical skills to recruit students in an assigned geographic territory; compiles reports/data that help management determine market priorities; and provides up-to-date information about the Winthrop experience to students, parents and high school counselors and advises them on admissions policies and procedures.

• Implements approved recruitment strategies and activities in managing assigned territory.
• Promotes and represents the institution to prospective students, their families and school officials at college fairs, recruitment events and information sessions.
• Assists in the development and execution of admissions-sponsored events.
• Evaluates undergraduate applications and renders admissions decisions in accordance with university and department policies.
• Meets with prospective students and provides accurate information on admissions, financial aid and curriculum to foster positive relationships between the student and university.
• Conducts interviews and counseling sessions for prospective students and their families and follows up by mail and telephone with prospective and admitted students.
• Initiates communication with prospective students regarding admissions and recruitment processes, activities and decisions.
• Represents Winthrop at high school and junior college day/night programs in South Carolina and surrounding states.
• Plans visits with high school guidance counselors and makes follow-up visits to schools as needed.
• Maintains a full travel schedule and follows State of South Carolina and Winthrop rules and policies on travel expenses.
• Provides financial counseling to students and families to help them understand their financial aid package and additional financial resources.

Minimum and Additional Requirements

• Bachelor's degree.
• Valid driver's license.
• Knowledge of higher education student admissions and recruiting best practices.
• Knowledge of counseling/guidance techniques and the ability to advise students on a wide range of topics.
• Effective oral and written communication skills.
• Exceptional organizational and customer service skills.
• Ability to coordinate and manage recruitment programs and quickly learn new policies, procedures and information on the university and its academic programs.
• Ability to achieve recruitment goals for assigned territory.
• Exceptional interpersonal skills and the ability to establish and maintain effective working relationships with faculty, staff, students and the general public.
• Ability and willingness to work flexible hours and travel, including overnight, as necessary.

Preferred Qualifications

• Relevant experience in admissions or related student personnel area, customer service, marketing, sales, or public relations.
• Program coordination and public speaking experience.
• Proficiency with Microsoft Office software.
• Experience with SLATE customer relationship management system.

Additional Comments

Travel/Overtime Requirements: Up to 30% travel, including occasional nights and weekends.