Director of Strategic Programs

Director of Strategic Programs

Responsible for supporting the Vice President in advancing key priorities for the Round Rock Campus, with a focus on enrollment growth, campus expansion, and regional impact.

Lead the execution of strategic initiatives that support growth and the continued awareness and expansion of the Round Rock Campus, ensuring alignment with priorities established by the Vice President. Translate growth strategies into actionable plans, working across academic and administrative units to ensure coordinated and effective implementation. Represent the Round Rock Campus on university committees, effectively communicating priorities and advancing initiatives within shared governance structures. Maintain a strong understanding of the Round Rock Campus value proposition, target student populations, and broader marketing strategy to ensure consistent and effective messaging across initiatives. Lead cross-functional collaboration with marketing, admissions, academic programs, and student services to drive recruitment efforts and support enrollment outcomes. Oversee and ensure the effective planning, coordination, and execution of recruitment-related events, including open houses, community outreach, and yield activities. Supervise and provide direction to assigned staff ensuring performance aligns with campus enrollment and growth objectives. Monitor progress on growth initiatives, identify gaps, and implement adjustments to improve effectiveness and outcomes. Provide regular updates, briefings, and recommendations to the Vice President on initiative progress, challenges, and opportunities. Identify opportunities to strengthen processes, enhance coordination, and improve the overall effectiveness of campus growth efforts. Perform other duties as assigned.

Applicants must specifically address how they meet these required qualifications to meet the requirements of the position. Bachelor's degree. Minimum of 5 years of progressive professional experience in higher education, enrollment management, marketing/communications, or a related field. Demonstrated experience leading complex projects or initiatives from concept through implementation across multiple stakeholders. Experience working within higher education environments, including collaboration with faculty, academic units, and shared governance structures. Proven ability to collaborate across functional areas to achieve organizational goals. Experience supervising staff and/or leading teams with accountability for outcomes. Strong written and verbal communication skills, including the ability to represent leadership effectively in meetings and presentations. Demonstrated ability to manage multiple priorities, exercise sound judgment, and operate independently in a fast-paced environment.

Master's degree in higher education, business administration, public administration, or a related field. Minimum of 7 years of experience in higher education, with direct involvement in enrollment growth, recruitment strategy, or campus expansion initiatives. Experience supporting or working closely with executive leadership, including translating strategic priorities into operational plans. Familiarity with data-informed decision-making, including tracking and evaluating enrollment or engagement metrics. Experience working across multi-campus or decentralized university environments.

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