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Vice President of Marketing | Los Angeles

$130k - $150k

STS

Director of Marketing

Location: Los Angeles, CA (In-Person)

About the Role

We're seeking an experienced Director of Marketing to lead our restaurant marketing strategy with a focus on digital channels, customer engagement, and brand growth.

This role requires hands-on restaurant industry experience and expertise in driving traffic, loyalty, and revenue through modern marketing channels.

Key Responsibilities

  • Develop and execute comprehensive digital marketing strategies across social media, SEO, paid search, and email
  • Manage and optimize Google Ads campaigns to drive foot traffic and online ordering
  • Build and scale our customer loyalty program to increase repeat visits and lifetime value
  • Lead social media strategy across all platforms, creating engaging content that drives community engagement
  • Oversee SEO strategy to improve local search rankings and organic visibility
  • Analyze marketing performance metrics and ROI to optimize campaign effectiveness
  • Manage marketing budget and vendor relationships
  • Collaborate with operations team to ensure marketing initiatives align with guest experience
  • Stay current on restaurant industry trends and emerging digital marketing opportunities

Required Qualifications

  • 7+ years of marketing experience with at least 3 years in the restaurant indistry
  • Proven track record managing social media for restaurant brands
  • Strong expertise in Google Ads, SEO, and digital advertising platforms
  • Experience building and managing customer loyalty programs
  • Data-driven mindset with strong analytical skills
  • Excellent project management and leadership abilities
  • Bachelor's degree in Marketing, Business, or related field

What We Offer

  • Competitive base salary ($130-150K) plus 20% performance bonus
  • Opportunity to shape marketing strategy for a growing restaurant concept
  • Collaborative, fast-paced environment

Vacancy posted more than 2 months ago
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