Sales Development Representative - Logistics Solutions Supply Chain
Rehrig Pacific Company
Sales Development Representative (SDR)
The purpose of the Sales Development Representative (SDR) role is to research and identify potential customers in the Supply Chain Core Markets business. The SDR will identify sales opportunities through inbound lead follow-ups and outbound cold calls and emails. This role is responsible for building sales pipeline and understanding customer requirements consistent within the Core Markets portfolio.
Areas of Accountabilities
Sales Opportunity Generation
- Identify and engage prospective customers within Retail, Grocery, Foodservice and Cold Chain or Food Manufacturing, Food Processing, Bakery, CPG and Agriculture markets through outbound calls, emails, and social channels.
- Qualify inbound and outbound leads based on defined criteria and customer needs aligned to the Logistics Solutions Supply Chain Core Markets portfolio.
- Schedule qualified sales appointments for applicable sales team members.
- Achieve weekly and monthly lead and appointment targets established by sales leadership.
- Support targeted outreach campaigns to drive awareness and early-stage engagement.
Cross-Functional Collaboration & Market Feedback
- Partner with Marketing to support lead nurturing efforts and provide feedback on lead quality, messaging, and campaign effectiveness.
- Communicate customer insights, objections, and emerging market needs to sales and LS leadership.
- Support continuous improvement of outreach messaging, scripts, and qualification approaches.
Pipeline & CRM Management
- Maintain accurate and timely documentation of all prospect interactions and lead status within Salesforce.
- Manage assigned lead pipelines to ensure appropriate follow-up, progression, or disqualification.
- Provide visibility into pipeline activity, conversion trends, and lead quality.
Process Discipline & Product Knowledge
- Utilize approved sales tools and technologies to drive efficiency and consistency throughout the sales processes.
- Apply data and feedback to refine outreach approaches and improve conversion effectiveness.
Develop and maintain working knowledge of Logistics Solutions products, applications, and target markets.
Knowledge, Skills, and Experience
- Bachelor's degree.
- Familiarity with CRM systems such as Salesforce and sales tools such as Gong and ZoomInfo is a plus.
- Strong ability to prospect and make cold calls.
- Excellent communication and interpersonal skills.
- Highly motivated and results driven.
- Ability to work in a fast-paced and dynamic environment.
- Proactive and strong self-starter, working well independently in a remote environment as well as collaborating with the team.
- Knowledge of our industry and products is a plus.
Travel Requirement: 25% minimum (participating in Trade Shows, Training, and internal company gatherings).
Rehrig Pacific is a leading manufacturer of integrated sustainable solutions for the supply chain and environmental waste industries with a diverse customer list of industry leaders. We provide end-to-end solutions including returnable plastic products, delivery lifts and sleds, technology to track those assets, and a service team to ensure their longevity. Our team is dedicated to the values, mission, and unique culture within our organization that celebrates our people. We believe in fostering an environment where employees can be their authentic selves and know that they are viewed as integral members of the Rehrig Pacific Family.
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