Marketing Manager (m/w/d)
Technische Akademie Hameln e.V.
Verstärken Sie unser Team zum nächstmöglichen Zeitpunkt in Vollzeit an unserem Standort in Hameln. Treten Sie unserem Marketing-Team als Marketing Manager (m/w/d) bei und gestalten Sie unsere Marketingaktivitäten aktiv mit. Sie planen, setzen um und analysieren Marketingkampagnen, entwickeln unsere digitalen Kanäle weiter und erstellen zielgruppengerechte Inhalte für Website, Newsletter, Social Media und weitere Kommunikationskanäle. Dabei arbeiten Sie eng mit internen Fachbereichen zusammen, unterstützen die Weiterentwicklung unserer Markenkommunikation und leiten aus Kampagnenkennzahlen konkrete Optimierungsmaßnahmen ab. Sie bringen Kreativität, ein gutes Gespür für Zielgruppen und Freude an digitalen Marketingprozessen mit. Eine Remote-/Home-Office-Tätigkeit ist nicht möglich. Aufgaben Planung, Umsetzung und Auswertung von Marketingkampagnen Betreuung und Weiterentwicklung unserer digitalen Marketingkanäle Erstellung und Koordination von Content für Website, Newsletter, Social Media und weitere Kommunikationskanäle Zusammenarbeit mit internen Fachbereichen zur Entwicklung zielgruppengerechter Inhalte Analyse von Kampagnenkennzahlen und Ableitung konkreter Optimierungsmaßnahmen Unterstützung bei der Weiterentwicklung unserer Markenkommunikation Steuerung kleinerer Projekte im Bereich Online-Marketing, Content und Kommunikation Beobachtung von Markt-, Wettbewerbs- und Branchentrends Qualifikationen Eine abgeschlossene Ausbildung oder ein Studium im Bereich Marketing, Kommunikation, Medien, Wirtschaft oder eine vergleichbare Qualifikation Berufserfahrung im Marketing, Online-Marketing oder Content-Marketing Erfahrung im Umgang mit digitalen Marketingkanälen Ein gutes Verständnis für Zielgruppenansprache, Kampagnenlogik und Performance-Kennzahlen Sehr gute Deutschkenntnisse und ein sicheres Sprachgefühl Eine strukturierte, zuverlässige und selbstständige Arbeitsweise Kreativität, Umsetzungsstärke und Freude an Teamarbeit Interesse an digitalen Tools, KI-Anwendungen und modernen Marketingprozessen Benefits Unbefristetes Arbeitsverhältnis: ein sicherer Arbeitsplatz in einem modernen, wachsenden Unternehmen Flexible Arbeitszeiten: Ihre persönliche Work-Life-Balance durch Gleitzeit Attraktives Einstiegsgehalt: mit einer leistungsgerechten Vergütung 30 Tage Urlaub p.a.: sowie Überstundenausgleich/-vergütung Innovatives Arbeitsumfeld: ergonomischer Arbeitsplatz, modernste Technik, vielseitige Aufgaben Mitarbeiter-Benefits: Gesundheitsförderung und Firmenevents Fort- und Weiterbildungen: Entwicklung unserer Mitarbeiter durch Aufstiegs- und Zertifikatslehrgänge, innerbetriebliche Schulungen und Coachings Mitarbeitervergünstigungen: Sonderkonditionen bei namhaften Anbietern Kaffee- und Obstflatrate: wird kostenlos zur Verfügung gestellt Vergünstigtes Mitarbeiteressen in unserem abwechslungsreichen Betriebsrestaurant: mit eigener professioneller Küche und einer großen Auswahl Hansefit: Trainieren Sie in einem Fitnessstudio Ihrer Wahl – wir übernehmen einen Großteil der Kosten Kostenlose Mitarbeiterparkplätze und zentrale Lage: nur 5 Minuten bis zum Hauptbahnhof Betriebliche Altersvorsorge: Wir kümmern uns um Ihre finanzielle Sicherheit – mit einem Arbeitgeberzuschuss von bis zu 30 % #J-18808-Ljbffr Technische Akademie Hameln e.V.
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