Marketing Manager
Jobgether
Marketing Manager
This role offers the opportunity to shape marketing strategy for a technology-focused organization supporting critical national security and government missions. You will develop initiatives that strengthen brand presence, support business development, and communicate sophisticated technical capabilities to government audiences. The position combines strategic thinking with hands-on execution across digital marketing, content, events, communications, and thought leadership. You will work closely with business development teams, leadership, technical experts, and external partners to align marketing with customer priorities. Your ability to translate complex technologies into compelling value propositions will help differentiate solutions in a highly competitive market. You will also use performance insights to improve digital engagement, content effectiveness, and overall marketing impact. This is an opportunity to contribute to meaningful public-sector missions while operating in a complex, regulated, and customer-focused environment.
Accountabilities:
- Collaborate with business development and capture teams to develop marketing initiatives aligned with strategic priorities and government customer objectives.
- Translate complex technologies, IT capabilities, and mission solutions into clear, compelling messaging and value propositions for government audiences.
- Develop and execute marketing and communications strategies that strengthen brand positioning across digital, content, social media, and event channels.
- Manage website updates, content publishing, and digital experiences while identifying opportunities to improve performance and engagement.
- Monitor and analyze marketing performance metrics, including website traffic, engagement, and SEO, and recommend data-driven improvements.
- Plan and support conferences, industry events, and other marketing activities that strengthen market presence and stakeholder engagement.
- Develop differentiated thought leadership and content that communicates technical expertise and relevant mission capabilities.
- Partner with technical subject matter experts to transform complex information into accessible, persuasive marketing materials.
- Advise senior leaders and serve as a trusted communications partner on messaging, positioning, and strategic marketing initiatives.
- Coordinate with internal teams and external partners to ensure consistent messaging, brand representation, and execution across marketing initiatives.
- Support marketing activities within a highly regulated and customer-facing government environment.
Requirements:
- 5–8 years of professional marketing experience, preferably within national security, defense, government contracting, federal IT services, or related sectors.
- Demonstrated experience developing and executing proactive marketing or communications strategies within large, complex organizations or government environments.
- Experience leveraging digital and social media platforms to support marketing and communications objectives.
- Exceptional writing, editing, storytelling, and verbal communication skills, with the ability to simplify complex technical concepts for diverse audiences.
- Proven ability to advise senior leaders and operate as a trusted communications counselor.
- Knowledge of federal contracting, IT services, digital modernization, and government affairs.
- Strong strategic marketing skills combined with the ability to independently execute campaigns, content, and communications initiatives.
- Experience collaborating effectively with business development, capture, technical, leadership, and external stakeholder teams.
- Strong analytical skills and the ability to use marketing performance data to identify opportunities for improvement.
- Familiarity with UX fundamentals and digital experience best practices is preferred.
- Prior experience supporting Department of Defense or federal IT modernization programs is preferred.
- Ability to operate effectively in a fast-paced, highly regulated, customer-facing environment.
- Strong collaboration, adaptability, initiative, and attention to detail.
Benefits:
- Opportunity to support important national security and critical civilian missions.
- Remote work environment.
- Opportunity to work closely with senior leadership, business development professionals, and technical subject matter experts.
- Exposure to government, defense, IT services, digital modernization, and emerging technology initiatives.
- Opportunity to develop strategic marketing, communications, thought leadership, and event marketing expertise.
- Collaborative culture centered on teamwork, integrity, continuous improvement, innovation, and professional growth.
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